{"id":260536,"date":"2026-03-07T09:27:27","date_gmt":"2026-03-07T17:27:27","guid":{"rendered":"https:\/\/messengerbot.app\/customer-metrics-kpi-a-clear-framework-4-essential-kpis-the-10-5-3-rule-5-ps-4-cs-and-examples-for-cx-retention-nps\/"},"modified":"2026-03-07T09:27:27","modified_gmt":"2026-03-07T17:27:27","slug":"%d9%85%d9%82%d8%a7%d9%8a%d9%8a%d8%b3-%d8%a7%d9%84%d8%b9%d9%85%d9%84%d8%a7%d8%a1-kpi-%d8%a5%d8%b7%d8%a7%d8%b1-%d8%b9%d9%85%d9%84-%d9%88%d8%a7%d8%b6%d8%ad-4-%d9%85%d9%82%d8%a7%d9%8a%d9%8a%d8%b3-kpi","status":"publish","type":"post","link":"https:\/\/messengerbot.app\/ar\/customer-metrics-kpi-a-clear-framework-4-essential-kpis-the-10-5-3-rule-5-ps-4-cs-and-examples-for-cx-retention-nps\/","title":{"rendered":"\u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 \u0644\u0642\u064a\u0627\u0633 \u0627\u0644\u0639\u0645\u0644\u0627\u0621: \u0625\u0637\u0627\u0631 \u0639\u0645\u0644 \u0648\u0627\u0636\u062d \u2014 4 \u0645\u0624\u0634\u0631\u0627\u062a \u0631\u0626\u064a\u0633\u064a\u0629 \u0623\u0633\u0627\u0633\u064a\u0629\u060c \u0642\u0627\u0639\u062f\u0629 10\u20135\u20133\u060c 5 P\u060c 4 C \u0648\u0623\u0645\u062b\u0644\u0629 \u0644\u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621\u060c \u0648\u0627\u0644\u0627\u062d\u062a\u0641\u0627\u0638 \u0648NPS"},"content":{"rendered":"<input type=\"hidden\" value=\"\" data-essbispostcontainer=\"\" data-essbisposturl=\"https:\/\/messengerbot.app\/ar\/customer-metrics-kpi-a-clear-framework-4-essential-kpis-the-10-5-3-rule-5-ps-4-cs-and-examples-for-cx-retention-nps\/\" data-essbisposttitle=\"Customer Metrics KPI: A Clear Framework \u2014 4 Essential KPIs, the 10\u20115\u20113 Rule, 5 P&#8217;s, 4 C&#8217;s and Examples for CX, Retention &#038; NPS\" data-essbishovercontainer=\"\"><div class=\"key-takeaways-box\">\n<h2>Puntos Clave<\/h2>\n<ul>\n<li>\u0631\u0643\u0632 \u0639\u0644\u0649 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\u0627\u0644\u062a\u0633\u0631\u0628 \u0648LTV - \u0644\u0645\u0648\u0627\u0621\u0645\u0629 \u0623\u062f\u0627\u0621 \u0627\u0644\u062e\u062f\u0645\u0629 \u0639\u0644\u0649 \u0627\u0644\u0645\u062f\u0649 \u0627\u0644\u0642\u0635\u064a\u0631 \u0645\u0639 \u0627\u0644\u0627\u062d\u062a\u0641\u0627\u0638 \u0639\u0644\u0649 \u0627\u0644\u0645\u062f\u0649 \u0627\u0644\u0637\u0648\u064a\u0644 \u0648\u0627\u0644\u0631\u0628\u062d\u064a\u0629.<\/li>\n<li>\u0637\u0628\u0642 \u0642\u0627\u0639\u062f\u0629 10-5-3 \u0643\u0625\u0637\u0627\u0631 SLA \u0644\u062a\u0648\u062d\u064a\u062f \u0645\u0639\u062f\u0644 \u0627\u0644\u0627\u0633\u062a\u062c\u0627\u0628\u0629 \u0627\u0644\u0623\u0648\u0644\u064a\u0629 KPI \u0648\u0648\u0642\u062a \u0627\u0644\u062d\u0644 KPI \u0639\u0628\u0631 \u0627\u0644\u0642\u0646\u0648\u0627\u062a\u060c \u062b\u0645 \u0642\u0645 \u0628\u0645\u0639\u0627\u064a\u0631\u062a\u0647\u0627 \u062d\u0633\u0628 \u0627\u0644\u0645\u062c\u0645\u0648\u0639\u0629 \u0648\u0642\u064a\u0645\u0629 \u0639\u0645\u0631 \u0627\u0644\u0639\u0645\u064a\u0644 KPI.<\/li>\n<li>\u062a\u0631\u062c\u0645 \u0627\u0644\u0640 5 P\u2019s (\u0627\u0644\u0645\u0646\u062a\u062c\u060c \u0627\u0644\u0633\u0639\u0631\u060c \u0627\u0644\u0645\u0643\u0627\u0646\u060c \u0627\u0644\u0646\u0627\u0633\u060c \u0627\u0644\u0639\u0645\u0644\u064a\u0629) \u0625\u0644\u0649 \u0645\u0642\u0627\u064a\u064a\u0633 \u0646\u062c\u0627\u062d \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0642\u0627\u0628\u0644\u0629 \u0644\u0644\u0642\u064a\u0627\u0633 KPI - \u0645\u0639\u062f\u0644 \u0646\u062c\u0627\u062d \u0627\u0644\u0627\u0646\u0636\u0645\u0627\u0645 KPI\u060c \u0645\u0639\u062f\u0644 \u0627\u0644\u062a\u0641\u0639\u064a\u0644 KPI \u0648\u0645\u0639\u062f\u0644 \u0627\u0639\u062a\u0645\u0627\u062f \u0627\u0644\u0645\u064a\u0632\u0627\u062a KPI - \u0644\u062a\u0642\u0644\u064a\u0644 \u0627\u0644\u062a\u0633\u0631\u0628 \u0648\u0632\u064a\u0627\u062f\u0629 ARPU KPI.<\/li>\n<li>\u0642\u0645 \u0628\u0642\u064a\u0627\u0633 \u0627\u0644\u062a\u062c\u0631\u0628\u0629 \u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 CES KPI \u0648\u0645\u0642\u0627\u064a\u064a\u0633 VOC KPI (\u0645\u0639\u062f\u0644 \u0627\u0633\u062a\u062c\u0627\u0628\u0629 \u0627\u0644\u0627\u0633\u062a\u0637\u0644\u0627\u0639\u060c \u0627\u0644\u0645\u0634\u0627\u0639\u0631\u060c \u062a\u062d\u0644\u064a\u0644\u0627\u062a \u0627\u0644\u0646\u0635 \u0644\u0645\u0642\u0627\u064a\u064a\u0633 \u0627\u0644\u0639\u0645\u0644\u0627\u0621) \u0644\u0644\u062a\u0646\u0628\u0624 \u0628\u0627\u0644\u062a\u0633\u0631\u0628 \u0648\u062a\u062d\u0633\u064a\u0646 \u0645\u0639\u062f\u0644 \u0627\u0644\u0645\u0631\u0648\u062c\u064a\u0646 KPI.<\/li>\n<li>\u062a\u062a\u0628\u0639 \u0645\u0642\u0627\u064a\u064a\u0633 \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0639\u0645\u0644\u064a\u0629 - \u0645\u0639\u062f\u0644 \u0627\u0644\u062d\u0644\u060c \u062a\u0631\u0627\u0643\u0645 \u0627\u0644\u062a\u0630\u0627\u0643\u0631 KPI\u060c \u062d\u062c\u0645 \u062a\u0630\u0627\u0643\u0631 \u0627\u0644\u062f\u0639\u0645 KPI \u0648\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0627\u0644\u062e\u062f\u0645\u0629 \u0627\u0644\u0630\u0627\u062a\u064a\u0629 KPI - \u0644\u062a\u062d\u0633\u064a\u0646 \u0641\u0639\u0627\u0644\u064a\u0629 \u0627\u0644\u062a\u0648\u0638\u064a\u0641 \u0648\u0642\u0627\u0639\u062f\u0629 \u0627\u0644\u0645\u0639\u0631\u0641\u0629 KPI.<\/li>\n<li>\u062a\u0641\u0639\u064a\u0644 4 C\u2019s (\u0627\u0644\u0648\u0636\u0648\u062d\u060c \u0627\u0644\u0627\u062a\u0633\u0627\u0642\u060c \u0627\u0644\u062a\u0639\u0627\u0637\u0641\u060c \u0627\u0644\u0631\u0627\u062d\u0629) \u0645\u0646 \u062e\u0644\u0627\u0644 \u0631\u0628\u0637\u0647\u0627 \u0628\u0645\u0624\u0634\u0631\u0627\u062a \u0642\u064a\u0627\u0633 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0648\u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u0627\u062d\u062a\u0641\u0627\u0638 (\u0645\u0624\u0634\u0631 \u0645\u0639\u062f\u0644 \u0627\u0644\u0627\u062d\u062a\u0641\u0627\u0638 \u0627\u0644\u0635\u0627\u0641\u064a\u060c \u0635\u064a\u063a\u0629 \u0645\u0639\u062f\u0644 \u0627\u062d\u062a\u0641\u0627\u0638 \u0627\u0644\u0639\u0645\u0644\u0627\u0621) \u0644\u062d\u0645\u0627\u064a\u0629 \u0627\u0644\u0627\u0642\u062a\u0635\u0627\u062f\u064a\u0627\u062a \u0627\u0644\u0648\u062d\u062f\u0648\u064a\u0629 (\u0642\u064a\u0645\u0629 \u0639\u0645\u0631 \u0627\u0644\u0639\u0645\u064a\u0644 \/ \u062a\u0643\u0644\u0641\u0629 \u0627\u0643\u062a\u0633\u0627\u0628 \u0627\u0644\u0639\u0645\u064a\u0644).<\/li>\n<\/ul>\n<\/div>\n<p>\u0642\u064a\u0627\u0633 \u0627\u0644\u0646\u062c\u0627\u062d \u064a\u0628\u062f\u0623 \u0628\u0627\u0644\u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u0635\u062d\u064a\u062d\u0629 \u0644\u0639\u0645\u0644\u0627\u0621 KPI: \u0645\u062c\u0645\u0648\u0639\u0629 \u0645\u062e\u062a\u0635\u0631\u0629 \u0645\u0646 \u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0648KPI \u0627\u0644\u062a\u064a \u062a\u0631\u0628\u0637 \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u062a\u0634\u063a\u064a\u0644\u064a \u0628\u0627\u0644\u0646\u0645\u0648 \u0639\u0644\u0649 \u0627\u0644\u0645\u062f\u0649 \u0627\u0644\u0637\u0648\u064a\u0644. \u064a\u0648\u0636\u062d \u0647\u0630\u0627 \u0627\u0644\u0645\u0642\u0627\u0644 \u0623\u0645\u062b\u0644\u0629 \u0648\u0627\u0636\u062d\u0629 \u0644\u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u0627\u0621 KPI \u0648\u0646\u0647\u062c \u0639\u0645\u0644\u064a \u0644\u0648\u0627\u062c\u0647\u0629 \u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u0627\u0621 - \u062a\u063a\u0637\u064a \u0645\u0624\u0634\u0631\u0627\u062a \u0631\u0636\u0627 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 KPI \u0648\u0645\u0624\u0634\u0631 \u0635\u0627\u0641\u064a \u0627\u0644\u0645\u0631\u0648\u062c\u064a\u0646 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\u0627\u0644\u0645\u062a\u0643\u0631\u0631\u0629.<\/p>\n<h4>\u0645\u0624\u0634\u0631\u0627\u062a \u0631\u0636\u0627 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0648\u0645\u0624\u0634\u0631 \u0635\u0627\u0641\u064a \u0627\u0644\u062a\u0631\u0648\u064a\u062c (NPS) - \u0645\u0624\u0634\u0631 \u062f\u0631\u062c\u0629 \u0631\u0636\u0627 \u0627\u0644\u0639\u0645\u0644\u0627\u0621\u060c \u0645\u0624\u0634\u0631 \u062f\u0631\u062c\u0629 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621<\/h4>\n<p>\u062a\u0642\u064a\u0633 \u0645\u0642\u0627\u064a\u064a\u0633 \u0627\u0644\u062a\u062c\u0631\u0628\u0629 \u0643\u064a\u0641 \u064a\u0634\u0639\u0631 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0648\u0645\u0627 \u0625\u0630\u0627 \u0643\u0627\u0646\u0648\u0627 \u0633\u064a\u0628\u0642\u0648\u0646 \u0623\u0648 \u064a\u062f\u0639\u0645\u0648\u0646. \u0623\u0642\u0648\u0645 \u0628\u062a\u0634\u063a\u064a\u0644 CSAT \u0628\u0639\u062f \u0627\u0644\u062a\u0641\u0627\u0639\u0644 (\u0645\u0624\u0634\u0631 \u0631\u0636\u0627 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 css kpi) \u0644\u062a\u0639\u0644\u064a\u0642\u0627\u062a \u0627\u0644\u0645\u0639\u0627\u0645\u0644\u0627\u062a \u0648NPS kpi \u0644\u0627\u062a\u062c\u0627\u0647\u0627\u062a \u0627\u0644\u0648\u0644\u0627\u0621 \u0648\u0627\u0644\u062f\u0639\u0645. \u0623\u0633\u062a\u062e\u062f\u0645 \u0623\u064a\u0636\u064b\u0627 \u0645\u0624\u0634\u0631 \u062c\u0647\u062f \u0627\u0644\u0639\u0645\u064a\u0644 kpi (CES kpi) \u0644\u0623\u0646 \u0633\u0647\u0648\u0644\u0629 \u0627\u0644\u062d\u0644 \u063a\u0627\u0644\u0628\u064b\u0627 \u0645\u0627 \u062a\u062a\u0646\u0628\u0623 \u0628\u0627\u0644\u062a\u062e\u0644\u064a \u0639\u0646 \u0627\u0644\u062e\u062f\u0645\u0629 \u0628\u0634\u0643\u0644 \u0623\u0641\u0636\u0644 \u0645\u0646 \u0627\u0644\u0631\u0636\u0627 \u0648\u062d\u062f\u0647. \u062a\u062c\u0645\u0639 \u0645\u0642\u0627\u064a\u064a\u0633 CX \u0627\u0644\u0645\u0631\u0643\u0628\u0629 kpi \u0648\u0645\u0624\u0634\u0631 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 kpi \u0628\u064a\u0646 \u0645\u0642\u0627\u064a\u064a\u0633 VOC kpi (\u0645\u0639\u062f\u0644 \u0627\u0633\u062a\u062c\u0627\u0628\u0629 \u0627\u0644\u0627\u0633\u062a\u0637\u0644\u0627\u0639\u060c \u062a\u062d\u0644\u064a\u0644\u0627\u062a \u0627\u0644\u0646\u0635\u0648\u0635 \u0644\u0645\u0642\u0627\u064a\u064a\u0633 \u0627\u0644\u0639\u0645\u0644\u0627\u0621\u060c \u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0645\u0634\u0627\u0639\u0631) \u0645\u0639 \u0627\u0644\u0625\u0634\u0627\u0631\u0627\u062a \u0627\u0644\u0633\u0644\u0648\u0643\u064a\u0629 (\u0645\u0639\u062f\u0644 \u0627\u0644\u0634\u0631\u0627\u0621 \u0627\u0644\u0645\u062a\u0643\u0631\u0631 kpi\u060c \u062a\u0643\u0631\u0627\u0631 \u0627\u0644\u0627\u0633\u062a\u062e\u062f\u0627\u0645 kpi\u060c \u0645\u0639\u062f\u0644 \u0627\u0644\u062a\u0641\u0639\u064a\u0644 kpi). \u0645\u0646 \u0623\u062c\u0644 \u0627\u0644\u0642\u0627\u0628\u0644\u064a\u0629 \u0644\u0644\u062a\u0646\u0641\u064a\u0630\u060c \u0623\u0631\u0628\u0637 \u0631\u062f\u0648\u062f CSAT \u0623\u0648 CES \u0627\u0644\u0645\u0646\u062e\u0641\u0636\u0629 \u0628\u0646\u0635\u0648\u0635 \u0627\u0644\u062f\u0639\u0645 \u0648\u0645\u0642\u0627\u0644\u0627\u062a \u0642\u0627\u0639\u062f\u0629 \u0627\u0644\u0645\u0639\u0631\u0641\u0629\u060c \u0648\u0623\u063a\u0630\u064a \u0627\u0644\u0623\u0646\u0645\u0627\u0637 \u0641\u064a \u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0645\u062c\u0645\u0648\u0639\u0627\u062a kpi\u060c \u0648\u0623trigger workflows remediation \u0627\u0644\u0645\u0631\u062a\u0628\u0637\u0629 \u0628\u0645\u0639\u062f\u0644 \u0646\u062c\u0627\u062d \u0627\u0644\u0627\u0646\u0636\u0645\u0627\u0645 kpi \u0648\u0645\u0639\u062f\u0644 \u0635\u062d\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 kpi. \u0644\u0644\u062d\u0635\u0648\u0644 \u0639\u0644\u0649 \u0625\u0631\u0634\u0627\u062f\u0627\u062a \u0623\u0639\u0645\u0642 \u062d\u0648\u0644 \u062a\u0635\u0645\u064a\u0645 KPIs \u0627\u0644\u062e\u062f\u0645\u0629\u060c \u0623\u0633\u062a\u062e\u062f\u0645 \u0623\u0641\u0636\u0644 \u0627\u0644\u0645\u0645\u0627\u0631\u0633\u0627\u062a \u0645\u0646 \u062f\u0644\u064a\u0644\u0646\u0627 \u0627\u0644\u062f\u0627\u062e\u0644\u064a \u0648\u0623\u0648\u0635\u064a \u0628\u0645\u0631\u0627\u062c\u0639\u0629 \u0642\u0627\u0626\u0645\u0629 KPIs \u0627\u0644\u0639\u0645\u0644\u064a\u0629 \u0641\u064a \u0645\u0648\u0627\u0631\u062f KPIs \u062e\u062f\u0645\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621.<\/p>\n<p>\u0627\u0644\u0645\u0648\u0627\u0631\u062f \u0627\u0644\u062f\u0627\u062e\u0644\u064a\u0629: <a href=\"https:\/\/messengerbot.app\/ar\/%d9%85%d8%a4%d8%b4%d8%b1%d8%a7%d8%aa-%d8%a7%d9%84%d8%a3%d8%af%d8%a7%d8%a1-%d8%a7%d9%84%d8%b1%d8%a6%d9%8a%d8%b3%d9%8a%d8%a9-%d9%84%d9%81%d8%b1%d9%8a%d9%82-%d8%ae%d8%af%d9%85%d8%a9-%d8%a7%d9%84%d8%b9\/\">\u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 \u0644\u0641\u0631\u0642 \u062e\u062f\u0645\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621<\/a>, <a href=\"https:\/\/messengerbot.app\/ar\/%d8%a7%d9%84%d8%a7%d8%ad%d8%aa%d9%81%d8%a7%d8%b8-%d8%a8%d8%a7%d9%84%d8%b9%d9%85%d9%84%d8%a7%d8%a1\/\">\u062f\u0644\u064a\u0644 \u0627\u0644\u0627\u062d\u062a\u0641\u0627\u0638 \u0628\u0627\u0644\u0639\u0645\u0644\u0627\u0621<\/a>.<\/p>\n<p><img src=\"https:\/\/messengerbot.app\/wp-content\/uploads\/2026\/03\/customer-metrics-kpi-443208.jpg\" alt=\"\u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u0627\u0621 KPI\" loading=\"lazy\" decoding=\"async\" title=\"\"><\/p>\n<h2>KPIs \u0627\u0644\u0643\u0645\u064a\u0629 \u0627\u0644\u0623\u0633\u0627\u0633\u064a\u0629<\/h2>\n<h3>\u0645\u0627 \u0647\u064a 4 \u0645\u0642\u0627\u064a\u064a\u0633 KPI\u061f<\/h3>\n<ul>\n<li>\n    <strong>\u062f\u0631\u062c\u0629 \u0631\u0636\u0627 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 (CSAT)<\/strong><br \/>\n    \u0627\u0644\u062a\u0639\u0631\u064a\u0641: \u0627\u0633\u062a\u0637\u0644\u0627\u0639 \u0642\u0635\u064a\u0631 \u0644\u0644\u0645\u0639\u0627\u0645\u0644\u0627\u062a \u064a\u0642\u064a\u0633 \u0627\u0644\u0631\u0636\u0627 \u0627\u0644\u0641\u0648\u0631\u064a \u0628\u0639\u062f \u062a\u0641\u0627\u0639\u0644 \u0627\u0644\u062f\u0639\u0645 \u0623\u0648 \u0627\u0644\u0634\u0631\u0627\u0621 (\u0645\u062b\u0644\u060c 1-5 \u0623\u0648 1-10).<br \/>\n    \u0627\u0644\u062d\u0633\u0627\u0628: (\u0639\u062f\u062f \u0627\u0644\u0631\u062f\u0648\u062f \u0627\u0644\u0625\u064a\u062c\u0627\u0628\u064a\u0629 \/ \u0639\u062f\u062f \u0627\u0644\u0631\u062f\u0648\u062f) \u00d7 100.<br \/>\n    \u0644\u0645\u0627\u0630\u0627 \u064a\u0647\u0645: \u064a\u0642\u064a\u0633 CSAT \u062c\u0648\u062f\u0629 \u0627\u0644\u062e\u062f\u0645\u0629 \u0648\u064a\u0645\u0643\u0646 \u0627\u062a\u062e\u0627\u0630 \u0625\u062c\u0631\u0627\u0621\u0627\u062a \u0628\u0634\u0623\u0646\u0647 \u0639\u0644\u0649 \u0645\u0633\u062a\u0648\u0649 \u0627\u0644\u0648\u0643\u064a\u0644 \u0623\u0648 \u0627\u0644\u0642\u0646\u0627\u0629 \u0623\u0648 \u0627\u0644\u0645\u0646\u062a\u062c - \u0623\u0633\u062a\u062e\u062f\u0645\u0647 \u0644\u062a\u062d\u062f\u064a\u062f \u0646\u0642\u0627\u0637 \u0627\u0644\u0627\u062a\u0635\u0627\u0644 \u0627\u0644\u0641\u0627\u0634\u0644\u0629 \u0648\u062a\u062d\u062f\u064a\u062f \u0623\u0648\u0644\u0648\u064a\u0627\u062a \u062a\u062d\u062f\u064a\u062b\u0627\u062a \u0642\u0627\u0639\u062f\u0629 \u0627\u0644\u0645\u0639\u0631\u0641\u0629. \u062a\u0648\u0642\u064a\u062a \u0627\u0644\u0627\u0633\u062a\u0637\u0644\u0627\u0639 (\u0628\u0639\u062f \u0627\u0644\u062d\u0644) \u0648\u062d\u062c\u0645 \u0627\u0644\u0639\u064a\u0646\u0629 \u0623\u0645\u0631\u0627\u0646 \u062d\u0627\u0633\u0645\u0627\u0646\u061b \u062a\u0633\u062a\u0647\u062f\u0641 \u0627\u0644\u0639\u062f\u064a\u062f \u0645\u0646 \u0641\u0631\u0642 SaaS \u0648\u0627\u0644\u062a\u062c\u0632\u0626\u0629 CSAT \u2265 80 \u0648\u0644\u0643\u0646 \u0627\u0644\u0645\u0639\u0627\u064a\u064a\u0631 \u062a\u062e\u062a\u0644\u0641 \u062d\u0633\u0628 \u0627\u0644\u0635\u0646\u0627\u0639\u0629 - \u0642\u0645 \u0628\u0627\u0644\u062a\u0639\u062f\u064a\u0644 \u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0645\u062c\u0645\u0648\u0639\u0627\u062a.\n  <\/li>\n<li>\n    <strong>\u0645\u0624\u0634\u0631 \u0627\u0644\u062a\u0631\u0648\u064a\u062c \u0627\u0644\u0635\u0627\u0641\u064a (NPS)<\/strong><br \/>\n    \u0627\u0644\u062a\u0639\u0631\u064a\u0641: \u0645\u0642\u064a\u0627\u0633 \u0648\u0644\u0627\u0621 \u064a\u0642\u064a\u0633 \u0627\u062d\u062a\u0645\u0627\u0644\u064a\u0629 \u0627\u0644\u062a\u0648\u0635\u064a\u0629 (\u0627\u0644\u0645\u0631\u0648\u062c\u0648\u0646 - \u0627\u0644\u0645\u0639\u0627\u0631\u0636\u0648\u0646) \u0639\u0644\u0649 \u0645\u0642\u064a\u0627\u0633 \u0645\u0646 -100 \u0625\u0644\u0649 +100.<br \/>\n    Calculation: %Promoters (9\u201310) \u2212 %Detractors (0\u20136).<br \/>\n    \u0644\u0645\u0627\u0630\u0627 \u064a\u0647\u0645: \u064a\u0631\u062a\u0628\u0637 NPS \u0628\u0627\u0644\u0646\u0645\u0648 \u0637\u0648\u064a\u0644 \u0627\u0644\u0623\u062c\u0644 \u0648\u0627\u0644\u062f\u0639\u0648\u0629\u061b \u0623\u062f\u0645\u062c \u0645\u0642\u064a\u0627\u0633 \u0635\u0627\u0641\u064a \u0627\u0644\u0645\u0631\u0648\u062c\u064a\u0646 \u0645\u0639 CSAT \u0644\u0641\u0635\u0644 \u0627\u0644\u0625\u0635\u0644\u0627\u062d\u0627\u062a \u0627\u0644\u0645\u0639\u0627\u0645\u0644\u0627\u062a \u0639\u0646 \u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631\u0627\u062a \u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u0641\u064a \u0627\u0644\u0645\u0646\u062a\u062c \u0623\u0648 \u0627\u0644\u062e\u062f\u0645\u0629. \u062f\u0627\u0626\u0645\u0627\u064b \u0642\u0645 \u0628\u0627\u0644\u062a\u0642\u0627\u0637 \u0645\u0644\u0627\u062d\u0638\u0627\u062a VOC \u062d\u0631\u0641\u064a\u0627\u064b \u0648\u0642\u0645 \u0628\u062a\u0642\u0633\u064a\u0645 NPS \u062d\u0633\u0628 \u0627\u0644\u0645\u062c\u0645\u0648\u0639\u0629 \u0623\u0648 \u0634\u0631\u064a\u062d\u0629 \u0627\u0644\u0625\u064a\u0631\u0627\u062f\u0627\u062a \u0644\u0644\u062d\u0635\u0648\u0644 \u0639\u0644\u0649 \u0631\u0624\u0649 \u0642\u0627\u0628\u0644\u0629 \u0644\u0644\u062a\u0646\u0641\u064a\u0630.\n  <\/li>\n<li>\n    <strong>\u0645\u0639\u062f\u0644 \u0641\u0642\u062f\u0627\u0646 \u0627\u0644\u0639\u0645\u0644\u0627\u0621<\/strong><br \/>\n    \u0627\u0644\u062a\u0639\u0631\u064a\u0641: \u0627\u0644\u0646\u0633\u0628\u0629 \u0627\u0644\u0645\u0626\u0648\u064a\u0629 \u0644\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0645\u0641\u0642\u0648\u062f\u064a\u0646 \u0639\u0644\u0649 \u0645\u062f\u0649 \u0641\u062a\u0631\u0629 - \u0645\u0624\u0634\u0631 \u0645\u0628\u0627\u0634\u0631 \u0644\u0635\u062d\u0629 \u0627\u0644\u0627\u062d\u062a\u0641\u0627\u0638.<br \/>\n    \u0627\u0644\u062d\u0633\u0627\u0628 (\u0628\u0633\u064a\u0637): (\u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0641\u064a \u0627\u0644\u0628\u062f\u0627\u064a\u0629 - \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0641\u064a \u0627\u0644\u0646\u0647\u0627\u064a\u0629) \/ \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0641\u064a \u0627\u0644\u0628\u062f\u0627\u064a\u0629 \u00d7 100 (\u0623\u0648 \u0627\u0633\u062a\u062e\u062f\u0645 \u0641\u0642\u062f\u0627\u0646 \u0627\u0644\u0625\u064a\u0631\u0627\u062f\u0627\u062a \u0644\u062a\u0623\u062b\u064a\u0631 MRR).<br \/>\n    \u0644\u0645\u0627\u0630\u0627 \u064a\u0647\u0645: \u064a\u0642\u0644\u0644 \u0627\u0644\u0641\u0642\u062f\u0627\u0646 \u0645\u0628\u0627\u0634\u0631\u0629 \u0645\u0646 \u0627\u0644\u0646\u0645\u0648 \u0648\u064a\u0632\u064a\u062f \u0645\u0646 \u062a\u0643\u0644\u0641\u0629 \u0627\u0643\u062a\u0633\u0627\u0628 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0644\u0627\u0632\u0645\u0629 \u0644\u0627\u0633\u062a\u0628\u062f\u0627\u0644 \u0627\u0644\u0639\u0645\u0644\u0627\u0621\u061b \u0623\u062a\u0627\u0628\u0639 \u0627\u0644\u0641\u0642\u062f\u0627\u0646 \u0627\u0644\u0625\u062c\u0645\u0627\u0644\u064a \u0645\u0642\u0627\u0628\u0644 \u0627\u0644\u0641\u0642\u062f\u0627\u0646 \u0627\u0644\u0635\u0627\u0641\u064a \u0648\u0623\u062c\u0631\u064a \u062a\u062d\u0644\u064a\u0644 \u0641\u0642\u062f\u0627\u0646 \u0627\u0644\u0645\u062c\u0645\u0648\u0639\u0627\u062a \u0644\u062a\u0633\u0644\u064a\u0637 \u0627\u0644\u0636\u0648\u0621 \u0639\u0644\u0649 \u0627\u0644\u0641\u0634\u0644 \u0627\u0644\u0645\u062f\u0641\u0648\u0639 \u0628\u0627\u0644\u062a\u0648\u062c\u064a\u0647 \u0623\u0648 \u0627\u0644\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0623\u0648 \u0627\u0644\u062f\u0639\u0645. \u0627\u0633\u062a\u062e\u062f\u0645 \u0645\u0642\u064a\u0627\u0633 \u062a\u0648\u0642\u0639 \u0627\u0644\u0641\u0642\u062f\u0627\u0646 \u0648\u0645\u0642\u064a\u0627\u0633 \u0635\u062d\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0644\u062a\u062d\u0641\u064a\u0632 \u062e\u0637\u0637 \u0627\u0644\u0627\u062d\u062a\u0641\u0627\u0638 \u0627\u0644\u0627\u0633\u062a\u0628\u0627\u0642\u064a\u0629.\n  <\/li>\n<li>\n    <strong>\u0642\u064a\u0645\u0629 \u0639\u0645\u0631 \u0627\u0644\u0639\u0645\u064a\u0644 (CLV \/ LTV)<\/strong><br \/>\n    \u0627\u0644\u062a\u0639\u0631\u064a\u0641: \u0627\u0644\u0625\u064a\u0631\u0627\u062f\u0627\u062a \u0627\u0644\u0645\u062a\u0648\u0642\u0639\u0629 \u0627\u0644\u062a\u064a \u0633\u064a\u0648\u0644\u062f\u0647\u0627 \u0627\u0644\u0639\u0645\u064a\u0644 \u0639\u0644\u0649 \u0645\u062f\u0627\u0631 \u062d\u064a\u0627\u062a\u0647\u061b \u0645\u0642\u064a\u0627\u0633 \u0642\u064a\u0645\u0629 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a \u0644\u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0623\u0648\u0644\u0648\u064a\u0627\u062a \u0648\u0627\u0644\u0627\u0642\u062a\u0635\u0627\u062f\u064a\u0627\u062a \u0627\u0644\u0648\u062d\u062f\u0648\u064a\u0629.<br \/>\n    \u0627\u0644\u062d\u0633\u0627\u0628 (\u0623\u0633\u0627\u0633\u064a): ARPU \u00d7 \u0645\u062a\u0648\u0633\u0637 \u0639\u0645\u0631 \u0627\u0644\u0639\u0645\u064a\u0644 (\u0623\u0648 \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0646\u0645\u0648\u0630\u062c \u0627\u0644\u062a\u062f\u0641\u0642 \u0627\u0644\u0646\u0642\u062f\u064a \u0627\u0644\u0645\u062e\u0635\u0648\u0645 \u0639\u0644\u0649 \u0645\u0633\u062a\u0648\u0649 \u0627\u0644\u0645\u062c\u0645\u0648\u0639\u0629).<br \/>\n    \u0644\u0645\u0627\u0630\u0627 \u0647\u0648 \u0645\u0647\u0645: \u064a\u0633\u0627\u0639\u062f LTV \u0641\u064a \u062a\u062d\u062f\u064a\u062f CAC \u0627\u0644\u0645\u0642\u0628\u0648\u0644 \u0648\u064a\u0648\u062c\u0647 \u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631 \u0641\u064a \u0645\u0642\u0627\u064a\u064a\u0633 \u0646\u062c\u0627\u062d \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0645\u062b\u0644 \u0645\u0639\u062f\u0644 \u0646\u062c\u0627\u062d \u0627\u0644\u0627\u0646\u0636\u0645\u0627\u0645 \u0648\u0645\u0639\u062f\u0644 \u0627\u0639\u062a\u0645\u0627\u062f \u0627\u0644\u0645\u064a\u0632\u0627\u062a. \u0623\u0631\u0627\u0642\u0628 LTV \u0644\u0644\u0645\u062c\u0645\u0648\u0639\u0627\u062a \u0648\u0623\u0631\u0628\u0637\u0647 \u0628\u0645\u0642\u0627\u064a\u064a\u0633 \u0627\u0644\u062f\u0639\u0645 (FCR\u060c CSAT) \u0644\u0642\u064a\u0627\u0633 \u0627\u0644\u0639\u0627\u0626\u062f \u0639\u0644\u0649 \u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631 \u0645\u0646 \u062a\u062d\u0633\u064a\u0646\u0627\u062a \u0627\u0644\u062e\u062f\u0645\u0629.\n  <\/li>\n<\/ul>\n<h4>KPI \u0644\u0645\u0631\u0643\u0632 \u062e\u062f\u0645\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0648\u0627\u0644\u062f\u0639\u0645 - KPI \u0627\u0644\u0648\u0642\u062a \u062d\u062a\u0649 \u0627\u0644\u062d\u0644\u060c KPI \u062d\u062c\u0645 \u062a\u0630\u0627\u0643\u0631 \u0627\u0644\u062f\u0639\u0645\u060c KPI \u0627\u0644\u062a\u0630\u0627\u0643\u0631 \u0627\u0644\u0645\u062d\u0644\u0648\u0644\u0629.<\/h4>\n<p>\u0623\u062a\u0627\u0628\u0639 \u0645\u0642\u0627\u064a\u064a\u0633 \u062f\u0639\u0645 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u062a\u0634\u063a\u064a\u0644\u064a\u0629 \u0627\u0644\u062a\u064a \u062a\u062f\u0639\u0645 \u0639\u0645\u0644\u064a\u0627\u062a \u0645\u0631\u0643\u0632 \u0627\u0644\u0627\u062a\u0635\u0627\u0644 \u0648\u0627\u0644\u062f\u0639\u0645 \u0628\u0643\u0641\u0627\u0621\u0629: KPI \u0627\u0644\u0648\u0642\u062a \u062d\u062a\u0649 \u0627\u0644\u062d\u0644 \u064a\u0642\u064a\u0633 \u062f\u0648\u0631\u0629 \u0627\u0644\u062d\u064a\u0627\u0629 \u0627\u0644\u0643\u0627\u0645\u0644\u0629 \u0644\u062d\u0644 \u0627\u0644\u0645\u0634\u0643\u0644\u0627\u062a\u060c \u0648\u062d\u062c\u0645 \u062a\u0630\u0627\u0643\u0631 \u0627\u0644\u062f\u0639\u0645 \u064a\u0634\u064a\u0631 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\u062d\u062a\u0649 \u0644\u0627 \u0623\u0642\u0648\u0645 \u0628\u062a\u062d\u0633\u064a\u0646 \u0645\u0642\u064a\u0627\u0633 \u0648\u0627\u062d\u062f \u0639\u0644\u0649 \u062d\u0633\u0627\u0628 \u0645\u0642\u0627\u064a\u064a\u0633 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621.<\/p>\n<p>\u0628\u0627\u0644\u0646\u0633\u0628\u0629 \u0644\u0644\u0642\u0631\u0627\u0631\u0627\u062a \u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629\u060c \u0623\u0631\u0628\u0637 \u0647\u0630\u0647 \u0627\u0644\u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u062a\u0634\u063a\u064a\u0644\u064a\u0629 \u0628\u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u0627\u062d\u062a\u0641\u0627\u0638 \u0628\u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0648\u0645\u0624\u0634\u0631\u0627\u062a \u0641\u0642\u062f\u0627\u0646 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 - \u0645\u0646 \u062e\u0644\u0627\u0644 \u062a\u0642\u0633\u064a\u0645\u0647\u0627 \u062d\u0633\u0628 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\u0627\u0644\u0645\u062a\u0635\u0648\u0631 FRT \u0648\u0632\u064a\u0627\u062f\u0629 \u0641\u0639\u0627\u0644\u064a\u0629 \u0642\u0627\u0639\u062f\u0629 \u0627\u0644\u0645\u0639\u0631\u0641\u0629 KPI\u061b \u0643\u0645\u0627 \u0623\u0631\u0628\u0637 \u0645\u0642\u0627\u064a\u064a\u0633 VOC KPI (\u0645\u0639\u062f\u0644 \u0627\u0633\u062a\u062c\u0627\u0628\u0629 \u0627\u0644\u0627\u0633\u062a\u0637\u0644\u0627\u0639\u060c CSAT \u0648 CES) \u0628\u0627\u0646\u062a\u0647\u0627\u0643\u0627\u062a SLA \u0644\u062a quantifying \u062a\u0623\u062b\u064a\u0631 \u0627\u0644\u0623\u0639\u0645\u0627\u0644. \u0628\u0627\u0644\u0646\u0633\u0628\u0629 \u0644\u0644\u0643\u062a\u0628 \u0627\u0644\u062a\u0634\u063a\u064a\u0644\u064a\u0629 \u0648\u0623\u0637\u0631 KPI \u0627\u0644\u0646\u0645\u0648\u0630\u062c\u064a\u0629\u060c \u0623\u0633\u062a\u0646\u062f \u0625\u0644\u0649 \u0645\u0648\u0627\u0631\u062f\u0646\u0627 \u0627\u0644\u062f\u0627\u062e\u0644\u064a\u0629 \u0645\u062b\u0644 <a href=\"https:\/\/messengerbot.app\/ar\/%d9%85%d8%a4%d8%b4%d8%b1%d8%a7%d8%aa-%d8%a7%d9%84%d8%a3%d8%af%d8%a7%d8%a1-%d8%a7%d9%84%d8%b1%d8%a6%d9%8a%d8%b3%d9%8a%d8%a9-%d9%84%d9%81%d8%b1%d9%8a%d9%82-%d8%ae%d8%af%d9%85%d8%a9-%d8%a7%d9%84%d8%b9\/\">\u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 \u0644\u0641\u0631\u0642 \u062e\u062f\u0645\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621<\/a> \u0648 \u0627\u0644 <a href=\"https:\/\/messengerbot.app\/ar\/%d8%a7%d9%84%d8%a7%d8%ad%d8%aa%d9%81%d8%a7%d8%b8-%d8%a8%d8%a7%d9%84%d8%b9%d9%85%d9%84%d8%a7%d8%a1\/\">\u062f\u0644\u064a\u0644 \u0627\u0644\u0627\u062d\u062a\u0641\u0627\u0638 \u0628\u0627\u0644\u0639\u0645\u0644\u0627\u0621<\/a> \u0644\u0645\u0648\u0627\u0621\u0645\u0629 \u0623\u0647\u062f\u0627\u0641 SLA \u0645\u0639 \u0623\u0647\u062f\u0627\u0641 \u0627\u0644\u0627\u062d\u062a\u0641\u0627\u0638 \u0648\u0642\u064a\u0645\u0629 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href=\"https:\/\/messengerbot.app\/ar\/%d8%a5%d8%b3%d8%aa%d8%b1%d8%a7%d8%aa%d9%8a%d8%ac%d9%8a%d8%a9-%d8%aa%d9%81%d8%a7%d8%b9%d9%84-%d8%a7%d9%84%d8%b9%d9%85%d9%84%d8%a7%d8%a1-%d8%a5%d8%b7%d8%a7%d8%b1-%d8%b9%d9%85%d9%84-%d9%82%d8%a7%d9%84\/\">\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u062a\u0641\u0627\u0639\u0644 \u0627\u0644\u0639\u0645\u0644\u0627\u0621<\/a>.<\/p>\n<h2>\u0645\u0642\u0627\u064a\u064a\u0633 \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0639\u0645\u0644\u064a\u0629<\/h2>\n<h3>\u0645\u0627 \u0647\u064a 5 \u0623\u0645\u062b\u0644\u0629 \u0639\u0644\u0649 \u0627\u0644\u0645\u0642\u0627\u064a\u064a\u0633 \u0644\u0642\u064a\u0627\u0633 \u0627\u0644\u0623\u062f\u0627\u0621\u061f<\/h3>\n<h4>\u062e\u0645\u0633\u0629 \u0646\u0645\u0627\u0630\u062c \u0644\u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 \u0644\u062e\u062f\u0645\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621\u2014\u0645\u0639\u062f\u0644 \u062c\u0647\u062f \u0627\u0644\u0639\u0645\u064a\u0644 KPI (CES KPI)\u060c \u0631\u0636\u0627 \u062f\u0639\u0645 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 KPI\u060c \u0645\u0639\u062f\u0644 \u0634\u0643\u0627\u0648\u0649 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 KPI\u060c \u0645\u0639\u062f\u0644 \u0627\u0644\u062d\u0644\u060c \u062a\u0631\u0627\u0643\u0645 \u0627\u0644\u062a\u0630\u0627\u0643\u0631 KPI<\/h4>\n<p>\u0623\u0639\u062a\u0645\u062f \u0639\u0644\u0649 \u0645\u062c\u0645\u0648\u0639\u0629 \u0645\u062e\u062a\u0635\u0631\u0629 \u0645\u0646 \u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 \u0627\u0644\u0639\u0645\u0644\u064a\u0629 \u0627\u0644\u062a\u064a \u062a\u0639\u0637\u064a \u0625\u0634\u0627\u0631\u0629 \u0641\u0648\u0631\u064a\u0629 \u0648\u0625\u062c\u0631\u0627\u0621\u0627\u062a \u0648\u0627\u0636\u062d\u0629. \u0627\u0644\u0623\u0645\u062b\u0644\u0629 \u0627\u0644\u0623\u0633\u0627\u0633\u064a\u0629 \u0627\u0644\u062a\u064a \u0623\u062a\u0627\u0628\u0639\u0647\u0627 \u0647\u064a:<\/p>\n<ul>\n<li><strong>\u062f\u0631\u062c\u0629 \u0631\u0636\u0627 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 (CSAT)<\/strong> \u2014 \u0645\u0642\u064a\u0627\u0633 \u0627\u0644\u0645\u0639\u0627\u0645\u0644\u0627\u062a \u0644\u0644\u0631\u0636\u0627 \u0627\u0644\u0641\u0648\u0631\u064a \u0628\u0639\u062f \u0627\u0644\u062a\u0641\u0627\u0639\u0644 (\u0639\u0627\u062f\u0629\u064b 1\u20135). \u0627\u0644\u062d\u0633\u0627\u0628: (\u0639\u062f\u062f \u0627\u0644\u0631\u062f\u0648\u062f \u0627\u0644\u0625\u064a\u062c\u0627\u0628\u064a\u0629 \u00f7 \u0625\u062c\u0645\u0627\u0644\u064a \u0627\u0644\u0631\u062f\u0648\u062f) \u00d7 100. \u0623-trigger CSAT \u0628\u0639\u062f \u0627\u0644\u062d\u0644\u060c \u0648\u0623\u0642\u0633\u0645 \u062d\u0633\u0628 \u0627\u0644\u0642\u0646\u0627\u0629 \u0648\u0627\u0644\u0641\u0626\u0629\u060c \u0648\u0623\u062c\u0645\u0639 \u0627\u0644\u0631\u062f\u0648\u062f \u0645\u0639 \u0645\u0642\u0627\u064a\u064a\u0633 \u0645\u0644\u0627\u062d\u0638\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u0627\u0621 KPI \u0648\u062a\u062d\u0644\u064a\u0644\u0627\u062a \u0627\u0644\u0646\u0635\u0648\u0635 \u0644\u0645\u0642\u0627\u064a\u064a\u0633 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0644\u062a\u062d\u062f\u064a\u062f \u0623\u0648\u0644\u0648\u064a\u0627\u062a \u062a\u062d\u062f\u064a\u062b\u0627\u062a \u0642\u0627\u0639\u062f\u0629 \u0627\u0644\u0645\u0639\u0631\u0641\u0629 \u0648\u062a\u062f\u0631\u064a\u0628 \u0627\u0644\u0648\u0643\u0644\u0627\u0621.<\/li>\n<li><strong>\u0645\u0624\u0634\u0631 \u062c\u0647\u062f \u0627\u0644\u0639\u0645\u064a\u0644 (CES KPI)<\/strong> \u2014 \u064a\u0642\u064a\u0633 \u0645\u062f\u0649 \u0633\u0647\u0648\u0644\u0629 \u0627\u0644\u062a\u0641\u0627\u0639\u0644 \u0628\u0627\u0644\u0646\u0633\u0628\u0629 \u0644\u0644\u0639\u0645\u064a\u0644\u061b \u0648\u0647\u0648 \u0645\u0624\u0634\u0631 \u0644\u0644\u062a\u062e\u0644\u064a \u0648\u0623\u062f\u0627\u0629 \u0645\u0628\u0627\u0634\u0631\u0629 \u0644\u062a\u0642\u0644\u064a\u0644 \u062c\u0647\u062f \u0627\u0644\u0639\u0645\u064a\u0644 \u0648\u062a\u062d\u0633\u064a\u0646 \u0627\u0644\u0627\u062d\u062a\u0641\u0627\u0638.<\/li>\n<li><strong>\u0645\u0624\u0634\u0631 \u0631\u0636\u0627 \u062f\u0639\u0645 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 KPI \/ \u0645\u0639\u062f\u0644 \u0627\u0644\u062d\u0644<\/strong> \u2014 \u0646\u0633\u0628\u0629 \u0627\u0644\u062a\u0630\u0627\u0643\u0631 \u0627\u0644\u062a\u064a \u062a\u0645 \u062d\u0644\u0647\u0627 \u0628\u0646\u062c\u0627\u062d (\u0628\u0645\u0627 \u0641\u064a \u0630\u0644\u0643 \u0627\u0644\u062d\u0644 \u0645\u0646 \u0627\u0644\u0627\u062a\u0635\u0627\u0644 \u0627\u0644\u0623\u0648\u0644 \u062d\u064a\u062b\u0645\u0627 \u064a\u0646\u0637\u0628\u0642). \u0623\u0633\u062a\u062e\u062f\u0645 \u0645\u0639\u062f\u0644 \u0627\u0644\u062d\u0644 \u0644\u062a\u062d\u0642\u064a\u0642 \u062a\u0648\u0627\u0632\u0646 \u0628\u064a\u0646 AHT \u0648FRT \u062d\u062a\u0649 \u0644\u0627 \u0646\u0633\u0631\u0639 \u0627\u0644\u0631\u062f\u0648\u062f \u0645\u0639 \u0632\u064a\u0627\u062f\u0629 \u0645\u0639\u062f\u0644\u0627\u062a \u0625\u0639\u0627\u062f\u0629 \u0627\u0644\u0641\u062a\u062d.<\/li>\n<li><strong>\u0645\u0639\u062f\u0644 \u0634\u0643\u0627\u0648\u0649 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 KPI &amp; \u0645\u0639\u062f\u0644 \u0627\u0644\u062a\u0630\u0627\u0643\u0631 \u0627\u0644\u0645\u062a\u0631\u0627\u0643\u0645\u0629 KPI<\/strong> \u2014 \u0645\u0639\u062f\u0644 \u0627\u0644\u0634\u0643\u0627\u0648\u0649 \u0644\u0643\u0644 1,000 \u062a\u0641\u0627\u0639\u0644 \u0648\u0627\u0644\u062a\u0630\u0627\u0643\u0631 \u063a\u064a\u0631 \u0627\u0644\u0645\u062d\u0644\u0648\u0644\u0629 \u062a\u0633\u0644\u0637 \u0627\u0644\u0636\u0648\u0621 \u0639\u0644\u0649 \u0627\u0644\u0642\u0636\u0627\u064a\u0627 \u0627\u0644\u0646\u0638\u0627\u0645\u064a\u0629 \u0648\u0627\u0644\u0641\u062c\u0648\u0627\u062a \u0641\u064a \u0642\u0627\u0639\u062f\u0629 \u0627\u0644\u0645\u0639\u0631\u0641\u0629\u061b \u062a\u0634\u064a\u0631 \u0627\u0644\u062a\u0631\u0627\u0643\u0645\u0627\u062a \u0627\u0644\u0645\u0633\u062a\u0645\u0631\u0629 \u0625\u0644\u0649 \u0645\u0634\u0627\u0643\u0644 \u0641\u064a \u0627\u0644\u0639\u0645\u0644\u064a\u0627\u062a \u0648\u062a\u062f\u0641\u0639 \u0625\u0644\u0649 \u062e\u0637\u0637 \u062a\u0635\u0639\u064a\u062f \u0627\u0644\u062a\u0630\u0627\u0643\u0631.<\/li>\n<li><strong>\u0627\u0644\u0648\u0642\u062a \u062d\u062a\u0649 \u0627\u0644\u062d\u0644 KPI<\/strong> \u2014 \u0627\u0644\u0648\u0642\u062a \u0645\u0646 \u0627\u0644\u0628\u062f\u0627\u064a\u0629 \u0625\u0644\u0649 \u0627\u0644\u0646\u0647\u0627\u064a\u0629 \u062d\u062a\u0649 \u0627\u0644\u0625\u063a\u0644\u0627\u0642\u061b \u0623\u0631\u0627\u0642\u0628 \u0627\u0644\u0648\u0633\u064a\u0637 \u0648\u0627\u0644\u0646\u0633\u0628\u0629 \u0627\u0644\u0645\u0626\u0648\u064a\u0629 90 \u0644\u062a\u062c\u0646\u0628 \u0627\u0644\u0642\u064a\u0645 \u0627\u0644\u0634\u0627\u0630\u0629 \u0627\u0644\u062a\u064a \u062a\u062e\u062a\u0628\u0626 \u0641\u064a \u0627\u0644\u0645\u062a\u0648\u0633\u0637\u0627\u062a \u0648\u0644\u062d\u0645\u0627\u064a\u0629 \u0645\u0642\u0627\u064a\u064a\u0633 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 KPI.<\/li>\n<\/ul>\n<p>\u062a\u0634\u0643\u0644 \u0647\u0630\u0647 \u0627\u0644\u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u062e\u0645\u0633\u0629 \u062d\u0644\u0642\u0629 \u062a\u0634\u063a\u064a\u0644\u064a\u0629: \u062a\u0639\u0637\u064a CSAT \u0648 CES \u0625\u0634\u0627\u0631\u0627\u062a \u062a\u062c\u0631\u0628\u0629\u060c \u0648\u0645\u0639\u062f\u0644 \u0627\u0644\u062d\u0644 \u0648\u0648\u0642\u062a \u0627\u0644\u062d\u0644 \u064a\u0642\u064a\u0633\u0627\u0646 \u0627\u0644\u0641\u0639\u0627\u0644\u064a\u0629\u060c \u0648\u0645\u0639\u062f\u0644 \u0627\u0644\u0634\u0643\u0627\u0648\u0649 \u0628\u0627\u0644\u0625\u0636\u0627\u0641\u0629 \u0625\u0644\u0649 \u0627\u0644\u0645\u062a\u0623\u062e\u0631\u0627\u062a \u064a\u062c\u0628\u0631 \u0639\u0644\u0649 \u0627\u0644\u0625\u0635\u0644\u0627\u062d\u0627\u062a \u0627\u0644\u0647\u064a\u0643\u0644\u064a\u0629. \u0623\u0639\u0631\u0636\u0647\u0627 \u0645\u0639\u064b\u0627 \u0639\u0644\u0649 \u0644\u0648\u062d\u0629 \u0642\u064a\u0627\u0633 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0644\u0631\u0635\u062f \u0627\u0644\u0627\u0631\u062a\u0628\u0627\u0637\u0627\u062a (\u0639\u0644\u0649 \u0633\u0628\u064a\u0644 \u0627\u0644\u0645\u062b\u0627\u0644\u060c \u0627\u0631\u062a\u0641\u0627\u0639 AHT \u0645\u0639 \u0627\u0646\u062e\u0641\u0627\u0636 CSAT) \u0648\u0644\u062a\u063a\u0630\u064a\u0629 \u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0645\u062c\u0645\u0648\u0639\u0627\u062a KPI \u0648\u062a\u0648\u0642\u0639 \u0645\u0639\u062f\u0644 \u0627\u0644\u062a\u0633\u0631\u0628 KPI.<\/p>\n<h4>\u0623\u0645\u062b\u0644\u0629 \u0639\u0644\u0649 \u0645\u0624\u0634\u0631\u0627\u062a \u0642\u064a\u0627\u0633 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 KPI \u0644\u0644\u0641\u0631\u0642 \u2014 \u0645\u0624\u0634\u0631\u0627\u062a \u0642\u064a\u0627\u0633 \u062a\u0641\u0627\u0639\u0644 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 KPI\u060c \u0645\u0639\u062f\u0644 \u0627\u0644\u0634\u0631\u0627\u0621 \u0627\u0644\u0645\u062a\u0643\u0631\u0631 KPI\u060c \u0645\u0639\u062f\u0644 \u062a\u0643\u0631\u0627\u0631 \u0627\u0644\u0634\u0631\u0627\u0621 KPI\u060c \u0645\u0639\u062f\u0644 \u062a\u062d\u0648\u064a\u0644 \u0627\u0644\u062a\u062c\u0631\u0628\u0629 KPI<\/h4>\n<p>\u0628\u0639\u064a\u062f\u064b\u0627 \u0639\u0646 \u0627\u0644\u062f\u0639\u0645\u060c \u0623\u0636\u0639 \u0627\u0644\u0623\u062f\u0627\u0621 \u0641\u064a \u0633\u064a\u0627\u0642 \u0627\u0644\u0625\u064a\u0631\u0627\u062f\u0627\u062a \u0648\u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u0645\u0646\u062a\u062c \u062d\u062a\u0649 \u062a\u0631\u0649 \u0627\u0644\u0641\u0631\u0642 \u0627\u0644\u062a\u0623\u062b\u064a\u0631 \u0639\u0644\u0649 \u0642\u064a\u0645\u0629 \u0639\u0645\u0631 \u0627\u0644\u0639\u0645\u064a\u0644 KPI \u0648\u0627\u0644\u0627\u062d\u062a\u0641\u0627\u0638. \u0623\u0645\u062b\u0644\u0629 \u0639\u0645\u0644\u064a\u0629 \u0639\u0644\u0649 \u0645\u0633\u062a\u0648\u0649 \u0627\u0644\u0641\u0631\u0642 \u0623\u0638\u0647\u0631\u0647\u0627:<\/p>\n<ul>\n<li><strong>\u0645\u0624\u0634\u0631\u0627\u062a \u0642\u064a\u0627\u0633 \u062a\u0641\u0627\u0639\u0644 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 KPI<\/strong> \u2014 \u0639\u0645\u0644\u0627\u0621 \u0646\u0634\u0637\u0648\u0646 KPI (MAU\/DAU)\u060c \u0645\u0639\u062f\u0644 \u0627\u0639\u062a\u0645\u0627\u062f \u0627\u0644\u0645\u064a\u0632\u0627\u062a KPI\u060c \u0645\u0639\u062f\u0644 \u0627\u0644\u0627\u0633\u062a\u062e\u062f\u0627\u0645 KPI \u0648\u062f\u0631\u062c\u0629 \u062a\u0641\u0627\u0639\u0644 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 KPI \u0644\u0642\u064a\u0627\u0633 \u062b\u0628\u0627\u062a \u0627\u0644\u0645\u0646\u062a\u062c \u0648\u0625\u0628\u0644\u0627\u063a \u062a\u062f\u062e\u0644\u0627\u062a \u0646\u062c\u0627\u062d \u0627\u0644\u0639\u0645\u0644\u0627\u0621.<\/li>\n<li><strong>\u0645\u0639\u062f\u0644 \u0627\u0644\u0634\u0631\u0627\u0621 \u0627\u0644\u0645\u062a\u0643\u0631\u0631 KPI &amp; \u0645\u0639\u062f\u0644 \u062a\u0643\u0631\u0627\u0631 \u0627\u0644\u0634\u0631\u0627\u0621 KPI<\/strong> \u2014 \u0623\u0633\u0627\u0633\u064a \u0644\u0644\u062a\u062c\u0627\u0631\u0629 \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a\u0629 \u0648\u0627\u0644\u062a\u062c\u0632\u0626\u0629 \u0644\u062a quantifying \u0627\u0644\u0648\u0644\u0627\u0621 \u0648\u0631\u0628\u0637 \u062a\u0633\u0631\u0628 \u0627\u0644\u062a\u062c\u0627\u0631 \u0628\u0645\u0634\u0627\u0643\u0644 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621.<\/li>\n<li><strong>\u0645\u0639\u062f\u0644 \u062a\u062d\u0648\u064a\u0644 \u0627\u0644\u062a\u062c\u0631\u0628\u0629 KPI \/ \u0645\u0639\u062f\u0644 \u0627\u0644\u062a\u0641\u0639\u064a\u0644 KPI<\/strong> \u2014 \u0628\u0627\u0644\u0646\u0633\u0628\u0629 \u0644\u0640 SaaS\u060c \u0642\u064a\u0627\u0633 \u0646\u062c\u0627\u062d \u0627\u0644\u0627\u0646\u0636\u0645\u0627\u0645 (\u0627\u0644\u0648\u0642\u062a \u0625\u0644\u0649 \u0627\u0644\u0642\u064a\u0645\u0629 \u0627\u0644\u0623\u0648\u0644\u0649 KPI\u060c \u0645\u0639\u062f\u0644 \u0646\u062c\u0627\u062d \u0627\u0644\u0627\u0646\u0636\u0645\u0627\u0645 KPI) \u0648\u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0645\u062c\u0645\u0648\u0639\u0627\u062a \u0630\u0627\u062a \u0645\u0639\u062f\u0644 \u0627\u0644\u062a\u0633\u0631\u0628 \u0627\u0644\u0639\u0627\u0644\u064a \u0644\u0644\u062a\u062c\u0631\u0628\u0629 KPI \u0644\u0644\u0631\u0639\u0627\u064a\u0629 \u0627\u0644\u0645\u0633\u062a\u0647\u062f\u0641\u0629.<\/li>\n<li><strong>\u0645\u0639\u062f\u0644 \u0625\u062d\u0627\u0644\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 KPI \u0648\u0645\u0624\u0634\u0631\u0627\u062a \u062f\u0639\u0645 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 KPI<\/strong> \u2014 \u062a\u062a\u0628\u0639 \u0627\u0644\u0625\u062d\u0627\u0644\u0627\u062a \u0648\u0633\u0644\u0648\u0643 \u0627\u0644\u0645\u0631\u0648\u062c\u064a\u0646 (\u0645\u0639\u062f\u0644 \u0627\u0644\u0645\u0631\u0648\u062c\u064a\u0646 KPI) \u0644\u0642\u064a\u0627\u0633 \u0627\u0644\u0642\u064a\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0644\u0634\u0631\u0627\u0626\u062d CSAT \u0648NPS \u0627\u0644\u0639\u0627\u0644\u064a\u0629.<\/li>\n<\/ul>\n<p>\u0623\u0631\u0628\u0637 \u0647\u0630\u0647 \u0627\u0644\u0645\u0642\u0627\u064a\u064a\u0633 \u0627\u0644\u0641\u0631\u064a\u0642 \u0628\u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 \u0644\u0644\u062f\u0639\u0645 \u0627\u0644\u062a\u0634\u063a\u064a\u0644\u064a \u0628\u062d\u064a\u062b \u062a\u0638\u0647\u0631 \u0627\u0644\u062a\u062d\u0633\u064a\u0646\u0627\u062a \u0641\u064a \u0641\u0639\u0627\u0644\u064a\u0629 \u0642\u0627\u0639\u062f\u0629 \u0627\u0644\u0645\u0639\u0631\u0641\u0629 KPI \u0623\u0648 \u062a\u0642\u0644\u064a\u0644 \u0648\u0642\u062a \u0627\u0644\u0627\u0633\u062a\u062c\u0627\u0628\u0629 \u0627\u0644\u0623\u0648\u0644 KPI \u0643\u0627\u0631\u062a\u0641\u0627\u0639 \u0641\u064a \u0645\u0639\u062f\u0644\u0627\u062a \u0627\u0644\u062a\u0641\u0639\u064a\u0644\u060c \u0648\u0632\u064a\u0627\u062f\u0629 \u0645\u0639\u062f\u0644 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0645\u062a\u0643\u0631\u0631\u064a\u0646 KPI\u060c \u0648\u0632\u064a\u0627\u062f\u0629 \u0642\u064a\u0645\u0629 \u0639\u0645\u0631 \u0627\u0644\u0639\u0645\u064a\u0644 KPI. \u0628\u0627\u0644\u0646\u0633\u0628\u0629 \u0644\u0644\u0623\u0637\u0631 \u0648\u0627\u0644\u0642\u0648\u0627\u0644\u0628\u060c \u0623\u0633\u062a\u062e\u062f\u0645 \u0623\u062f\u0644\u062a\u0646\u0627 \u062d\u0648\u0644 \u062c\u0645\u0639 \u0627\u0644\u062a\u0639\u0644\u064a\u0642\u0627\u062a \u0648\u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 \u0644\u0644\u062e\u062f\u0645\u0629 \u0644\u062a\u0646\u0633\u064a\u0642 \u0627\u0644\u0641\u0631\u0642 \u0648\u062a\u0642\u0644\u064a\u0644 \u0645\u0639\u062f\u0644 \u062f\u0648\u0631\u0627\u0646 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 KPI: <a href=\"https:\/\/messengerbot.app\/ar\/%d8%a7%d9%84%d8%ad%d8%b5%d9%88%d9%84-%d8%b9%d9%84%d9%89-%d8%aa%d8%b9%d9%84%d9%8a%d9%82%d8%a7%d8%aa-%d8%a7%d9%84%d8%b9%d9%85%d9%84%d8%a7%d8%a1-%d8%b7%d8%b1%d9%82-%d8%b9%d9%85%d9%84%d9%8a%d8%a9-%d9%82\/\">\u0627\u0644\u062d\u0635\u0648\u0644 \u0639\u0644\u0649 \u0645\u0644\u0627\u062d\u0638\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u0627\u0621<\/a> \u0648 <a href=\"https:\/\/messengerbot.app\/ar\/%d9%85%d8%a4%d8%b4%d8%b1%d8%a7%d8%aa-%d8%a7%d9%84%d8%a3%d8%af%d8%a7%d8%a1-%d8%a7%d9%84%d8%b1%d8%a6%d9%8a%d8%b3%d9%8a%d8%a9-%d9%84%d9%81%d8%b1%d9%8a%d9%82-%d8%ae%d8%af%d9%85%d8%a9-%d8%a7%d9%84%d8%b9\/\">\u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 \u0644\u0641\u0631\u0642 \u062e\u062f\u0645\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621<\/a>.<\/p>\n<p><img src=\"https:\/\/messengerbot.app\/wp-content\/uploads\/2026\/03\/customer-metrics-kpi-390280.jpg\" alt=\"\u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u0627\u0621 KPI\" loading=\"lazy\" decoding=\"async\" title=\"\"><\/p>\n<h2>\u0627\u0644\u0623\u0631\u0628\u0639\u0629 C \u0648\u0648\u0644\u0627\u0621 \u0627\u0644\u0639\u0645\u0644\u0627\u0621<\/h2>\n<h3>\u0645\u0627 \u0647\u064a \u0627\u0644\u0640 4 C \u0644\u062e\u062f\u0645\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621\u061f<\/h3>\n<h4>\u0627\u0644\u0648\u0636\u0648\u062d\u060c \u0627\u0644\u0627\u062a\u0633\u0627\u0642\u060c \u0627\u0644\u062a\u0639\u0627\u0637\u0641\u060c \u0627\u0644\u0631\u0627\u062d\u0629 \u2014 \u0645\u0642\u0627\u064a\u064a\u0633 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 KPI\u060c \u0648\u0644\u0627\u0621 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 KPI\u060c \u0645\u0639\u062f\u0644 \u0627\u0644\u0645\u0631\u0648\u062c\u064a\u0646 KPI\u060c \u0645\u0639\u062f\u0644 \u0627\u0644\u0646\u0627\u0642\u062f\u064a\u0646 KPI<\/h4>\n<p>\u0623\u0642\u0648\u0645 \u0628\u062a\u0634\u063a\u064a\u0644 \u0627\u0644\u0623\u0631\u0628\u0639\u0629 C \u0643\u0631\u0627\u0641\u0639\u0627\u062a \u0642\u0627\u0628\u0644\u0629 \u0644\u0644\u0642\u064a\u0627\u0633 \u0639\u0628\u0631 \u0631\u062d\u0644\u0629 \u0627\u0644\u062f\u0639\u0645. \u064a\u0639\u0646\u064a \u0627\u0644\u0648\u0636\u0648\u062d \u062a\u062d\u062f\u064a\u062f \u0627\u0644\u062a\u0648\u0642\u0639\u0627\u062a \u0648\u0627\u0644\u0633\u064a\u0627\u0633\u0627\u062a \u0648\u0627\u0644\u062e\u0637\u0648\u0627\u062a \u0627\u0644\u062a\u0627\u0644\u064a\u0629 \u0628\u062d\u064a\u062b \u064a\u0639\u0631\u0641 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u062f\u0627\u0626\u0645\u064b\u0627 \u0645\u0627 \u0633\u064a\u062d\u062f\u062b \u0648\u0645\u062a\u0649\u061b \u064a\u0642\u0644\u0644 \u0627\u0644\u062a\u0648\u0627\u0635\u0644 \u0627\u0644\u0648\u0627\u0636\u062d \u0645\u0646 \u062f\u0631\u062c\u0629 \u062c\u0647\u062f \u0627\u0644\u0639\u0645\u0644\u0627\u0621 KPI (CES KPI) \u0648\u064a\u062d\u0633\u0646 \u0645\u0642\u0627\u064a\u064a\u0633 \u0631\u0636\u0627 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 KPI (CSAT \/ \u062f\u0631\u062c\u0629 \u0631\u0636\u0627 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 CSS KPI). \u0623\u062a\u0627\u0628\u0639 \u0645\u0639\u062f\u0644 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\u0627\u0644\u0648\u062d\u062f\u0629 \u0645\u0639 <a href=\"https:\/\/messengerbot.app\/ar\/%d8%aa%d8%b9%d8%b1%d9%8a%d9%81-%d8%aa%d9%83%d9%84%d9%81%d8%a9-%d8%a7%d9%83%d8%aa%d8%b3%d8%a7%d8%a8-%d8%a7%d9%84%d8%b9%d9%85%d9%84%d8%a7%d8%a1-%d9%85%d8%a7-%d8%aa%d8%b9%d9%86%d9%8a%d9%87-%d8%aa%d9%83\/\">\u062a\u0643\u0644\u0641\u0629 \u0627\u0643\u062a\u0633\u0627\u0628 \u0627\u0644\u0639\u0645\u0644\u0627\u0621<\/a> \u0627\u0644\u0645\u0648\u0627\u0631\u062f \u062d\u062a\u0649 \u064a\u0645\u0643\u0646 \u0631\u0628\u0637 \u062a\u062d\u0633\u064a\u0646\u0627\u062a \u0627\u0644\u0627\u062d\u062a\u0641\u0627\u0638 \u0645\u0628\u0627\u0634\u0631\u0629 \u0628\u0642\u064a\u0645\u0629 \u0639\u0645\u0631 \u0627\u0644\u0639\u0645\u064a\u0644 KPI.<\/p>\n<p>\u062d\u064a\u062b\u0645\u0627 \u0643\u0627\u0646\u062a \u0627\u0644\u0623\u062a\u0645\u062a\u0629 \u0623\u0648 \u0627\u0644\u062a\u062d\u0644\u064a\u0644\u0627\u062a \u0627\u0644\u0645\u062a\u0642\u062f\u0645\u0629 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\u0627\u0644\u0625\u064a\u0631\u0627\u062f\u0627\u062a \u0627\u0644\u062a\u0648\u0633\u0639\u064a\u0629 KPI \u0648\u0631\u0628\u062d\u064a\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 KPI \u062d\u062a\u0649 \u062a\u062f\u0641\u0639 \u0627\u0644\u0642\u064a\u0627\u0633\u0627\u062a \u0627\u0644\u0625\u064a\u0631\u0627\u062f\u0627\u062a\u060c \u0648\u0644\u064a\u0633 \u0645\u062c\u0631\u062f \u0627\u0644\u0646\u0634\u0627\u0637.<\/p>\n<span class=\"et_bloom_bottom_trigger\"><\/span>","protected":false},"excerpt":{"rendered":"<input type=\"hidden\" value=\"\" data-essbisPostContainer=\"\" data-essbisPostUrl=\"https:\/\/messengerbot.app\/ar\/customer-metrics-kpi-a-clear-framework-4-essential-kpis-the-10-5-3-rule-5-ps-4-cs-and-examples-for-cx-retention-nps\/\" data-essbisPostTitle=\"Customer Metrics KPI: A Clear Framework \u2014 4 Essential KPIs, the 10\u20115\u20113 Rule, 5 P&#8217;s, 4 C&#8217;s and Examples for CX, Retention &#038; NPS\" data-essbisHoverContainer=\"\"><p>Key Takeaways Focus on a balanced set of customer metrics kpi\u2014operational (first response time kpi, average handle time kpi, time to resolution kpi), experience (CSAT, CES kpi, NPS kpi) and strategic (customer lifetime value kpi, customer churn kpi). Use a customer metrics dashboard to combine real\u2011time customer metrics kpi, cohort analysis kpi and customer health [&hellip;]<\/p>\n","protected":false},"author":14928,"featured_media":260535,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":"","rank_math_title":"","rank_math_description":"","rank_math_focus_keyword":"","rank_math_canonical_url":"","rank_math_robots":"","rank_math_facebook_title":"","rank_math_facebook_description":"","rank_math_twitter_title":"","rank_math_twitter_description":""},"categories":[31],"tags":[],"class_list":["post-260536","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"_links":{"self":[{"href":"https:\/\/messengerbot.app\/ar\/wp-json\/wp\/v2\/posts\/260536","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/messengerbot.app\/ar\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/messengerbot.app\/ar\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/messengerbot.app\/ar\/wp-json\/wp\/v2\/users\/14928"}],"replies":[{"embeddable":true,"href":"https:\/\/messengerbot.app\/ar\/wp-json\/wp\/v2\/comments?post=260536"}],"version-history":[{"count":0,"href":"https:\/\/messengerbot.app\/ar\/wp-json\/wp\/v2\/posts\/260536\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/messengerbot.app\/ar\/wp-json\/wp\/v2\/media\/260535"}],"wp:attachment":[{"href":"https:\/\/messengerbot.app\/ar\/wp-json\/wp\/v2\/media?parent=260536"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/messengerbot.app\/ar\/wp-json\/wp\/v2\/categories?post=260536"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/messengerbot.app\/ar\/wp-json\/wp\/v2\/tags?post=260536"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}