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Analytics\u62a5\u544a\u7684\u7528\u6b66\u4e4b\u5730\u3002.<\/li>\n<li>\u8ba1\u7b97\u961f\u5217\u5206\u6790\u7edf\u8ba1\u6570\u636e\uff0c\u5e76\u5c06\u5176\u53ef\u89c6\u5316\u4e3a\u70ed\u56fe\u6216\u961f\u5217\u4fdd\u7559\u56fe\uff0c\u4ee5\u63ed\u793a\u8d8b\u52bf\u3002.<\/li>\n<li>\u5bf9\u4ea7\u54c1\u6216\u5165\u804c\u6d41\u7a0b\u8fdb\u884c\u8fed\u4ee3\uff0c\u5e76\u91cd\u65b0\u8bc4\u4f30\u540e\u7eed\u7684\u7528\u6237\u7fa4\u4f53\u3002.<\/li>\n<\/ul>\n<p>\u5bf9\u4e8e\u4f7f\u7528\u5546\u4e1a\u667a\u80fd\u5de5\u5177\u7684\u56e2\u961f\uff0c\u6211\u901a\u5e38\u5c06SQL\u63d0\u53d6\u4e0e\u53ef\u89c6\u5316\u76f8\u7ed3\u5408\uff1a\u5bfc\u51fa\u7528\u6237\u7fa4\u4f53\u6570\u636e\u5e76\u8fdb\u884c\u7528\u6237\u7fa4\u4f53\u4fdd\u7559\u5206\u6790\u7684SQL\uff0c\u7136\u540e\u6784\u5efa\u4e00\u4e2a\u7528\u6237\u7fa4\u4f53\u4fdd\u7559\u5206\u6790\u7684Excel\u6a21\u578b\uff0c\u4ee5\u4fbf\u5feb\u901f\u68c0\u67e5\uff0c\u6216\u8f6c\u5230Power 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src=\"https:\/\/messengerbot.app\/wp-content\/uploads\/2025\/12\/cohort-retention-analysis-271665.jpg\" alt=\"\u7fa4\u4f53\u4fdd\u7559\u5206\u6790\" loading=\"lazy\" decoding=\"async\" title=\"\"><\/p>\n<h2>\u4ec0\u4e48\u662f\u56de\u987e\u6027\u961f\u5217\u5206\u6790<\/h2>\n<h3>\u6211\u5982\u4f55\u5b9a\u4e49\u56de\u987e\u6027\u961f\u5217\uff0c\u4ee5\u53ca\u4e3a\u4ec0\u4e48\u961f\u5217\u7559\u5b58\u5206\u6790\u6bd4\u4e00\u4e2a\u6807\u9898\u6307\u6807\u66f4\u6709\u610f\u4e49<\/h3>\n<p>\u56de\u987e\u6027\u961f\u5217\u5206\u6790\u662f\u6307\u6211\u83b7\u53d6\u5386\u53f2\u7528\u6237\u4e8b\u4ef6\u6570\u636e\uff0c\u5e76\u6839\u636e\u5171\u4eab\u7684\u8d77\u59cb\u4e8b\u4ef6\u2014\u2014\u6ce8\u518c\u65e5\u671f\u3001\u9996\u6b21\u8d2d\u4e70\u3001\u9996\u6b21\u4f1a\u8bdd\u2014\u2014\u5c06\u4eba\u4eec\u5206\u7ec4\uff0c\u7136\u540e\u89c2\u5bdf\u4ed6\u4eec\u5728\u56fa\u5b9a\u65f6\u95f4\u95f4\u9694\u5185\u7684\u884c\u4e3a\u3002\u5728\u5b9e\u8df5\u4e2d\uff0c\u961f\u5217\u4fdd\u7559\u5206\u6790\u610f\u5473\u7740\u5c06\u6ce8\u610f\u529b\u4ece\u6574\u4f53\u5173\u952e\u7ee9\u6548\u6307\u6807\u8f6c\u79fb\u5230\u961f\u5217\u7ea7\u522b\u7684\u6a21\u5f0f\uff1a\u6309\u5468\u6216\u6309\u6708\u7684\u961f\u5217\u5206\u6790\u4fdd\u7559\u7387\u3001\u961f\u5217\u4fdd\u7559\u8870\u51cf\u66f2\u7ebf\uff0c\u4ee5\u53ca\u63ed\u793a\u7528\u6237\u6d41\u5931\u65f6\u523b\u7684\u961f\u5217\u5206\u6790\u7edf\u8ba1\u6570\u636e\u3002\u6211\u4e0d\u662f\u95ee\u201c\u6211\u4eec\u7684\u4fdd\u7559\u7387\u662f\u591a\u5c11\uff1f\u201d\u800c\u662f\u95ee\u201c\u54ea\u4e9b\u961f\u5217\u80fd\u591f\u4fdd\u7559\uff0c\u4e3a\u4ec0\u4e48\uff1f\u201d\u8fd9\u79cd\u6846\u67b6\u5c06\u4fdd\u7559\u7387\u5206\u6790\u8f6c\u53d8\u4e3a\u6211\u53ef\u4ee5\u91c7\u53d6\u884c\u52a8\u7684\u8bca\u65ad\u5de5\u5177.<\/p>\n<p>\u5f53\u6211\u8fd0\u884c\u56de\u987e\u6027\u961f\u5217\u65f6\uff0c\u6211\u660e\u786e\u8bbe\u7f6e\u4e09\u4ef6\u4e8b\uff1a\u961f\u5217\u7a97\u53e3\u3001\u4fdd\u7559\u4e8b\u4ef6\u548c\u65f6\u95f4\u95f4\u9694\u957f\u5ea6\u3002\u6211\u4f7f\u7528\u7684\u961f\u5217\u4fdd\u7559\u5206\u6790\u516c\u5f0f\u5f88\u7b80\u5355\uff1a\u5728\u65f6\u95f4\u95f4\u9694\u5185\u4fdd\u7559\u7684\u7528\u6237\u6570 \/ 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Analytics\u6216\u4e8b\u4ef6\u5b58\u50a8\u4e2d\u63d0\u53d6\u4e8b\u4ef6\u7ea7\u6570\u636e\uff0c\u5e76\u8fd0\u884c\u961f\u5217\u4fdd\u7559\u5206\u6790SQL\u67e5\u8be2\uff0c\u4ee5\u8ba1\u7b97\u961f\u5217\u5927\u5c0f\u548c\u4fdd\u7559\u8ba1\u6570\u3002\u4e3a\u4e86\u5feb\u901f\u539f\u578b\u8bbe\u8ba1\uff0c\u6211\u6784\u5efa\u4e00\u4e2a\u961f\u5217\u4fdd\u7559\u5206\u6790Excel\u8868\u683c\u6765\u68c0\u67e5\u6570\u5b66\u7684\u5408\u7406\u6027\uff1b\u5bf9\u4e8e\u5b9a\u671f\u62a5\u544a\uff0c\u6211\u5c06\u76f8\u540c\u7684\u57fa\u4e8eSQL\u7684\u6570\u636e\u96c6\u8f6c\u79fb\u5230Power BI\u6216Tableau\u8fdb\u884c\u53ef\u89c6\u5316\u3002\u5982\u679c\u4f60\u60f3\u63a2\u7d22\u81ea\u52a8\u5316\u7684\u961f\u5217\u62a5\u544a\uff0c\u8bf7\u67e5\u770b\u6211\u4eec\u5173\u4e8e\u5ba2\u6237\u4fdd\u7559\u7684\u6307\u5bfc\u3001\u51cf\u5c11\u6d41\u5931\u7684\u5b9e\u7528\u5165\u804c\u7528\u6237\u4f53\u9a8c\u793a\u4f8b\u3001SaaS\u7684\u5165\u804c\u5de5\u5177\uff0c\u4ee5\u53ca\u6211\u5728KPI\u9875\u9762\u4e0a\u76d1\u63a7\u7684\u4fdd\u7559KPI\u3002.<\/p>\n<p>\u5bf9\u4e8e\u8003\u8651\u4f7f\u7528AI\u8f85\u52a9\u5185\u5bb9\u6216\u81ea\u52a8\u5316\u961f\u5217\u62a5\u544a\u7684\u56e2\u961f\uff0cBrain Pod AI\u63d0\u4f9b\u4e86\u81ea\u52a8\u5316\u6570\u636e\u53d9\u8ff0\u6458\u8981\u548c\u751f\u6210\u53ef\u91cd\u590d\u62a5\u544a\u6587\u672c\u7684\u5de5\u5177\u3002.<\/p>\n<h2>\u961f\u5217\u4fdd\u7559\u5206\u6790\u65b9\u6cd5\u548c\u7edf\u8ba1<\/h2>\n<h3>\u961f\u5217\u5206\u6790\u7edf\u8ba1\u548c\u961f\u5217\u5206\u6790\u56fe<\/h3>\n<p>\u6211\u901a\u8fc7\u9009\u62e9\u6b63\u786e\u7684\u6307\u6807\u6765\u5f00\u59cb\u65b9\u6cd5\u5de5\u4f5c\uff1a\u961f\u5217\u5206\u6790\u4fdd\u7559\u7387\u3001\u6bcf\u4e2a\u65f6\u95f4\u6bb5\u7684\u6d3b\u8dc3\u7528\u6237\u548c\u6bcf\u4e2a\u961f\u5217\u7684\u6d41\u5931\u7387\u3002\u961f\u5217\u5206\u6790\u7edf\u8ba1\u6570\u636e\u662f\u5173\u4e8e\u5206\u5e03\u7684\uff0c\u800c\u4e0d\u662f\u5355\u4e00\u6570\u5b57\u2014\u2014\u5173\u6ce8\u4e2d\u4f4d\u6570\u548c\u5c3e\u90e8\u884c\u4e3a\uff0c\u800c\u4e0d\u4ec5\u4ec5\u662f\u5e73\u5747\u503c\u3002\u6211\u901a\u5e38\u4f7f\u7528\u961f\u5217\u4fdd\u7559\u5206\u6790\u516c\u5f0f\uff08\u5728\u65f6\u95f4\u6bb5\u5185\u4fdd\u7559\u7684\u7528\u6237 \/ \u961f\u5217\u5927\u5c0f\uff09\u8ba1\u7b97\u961f\u5217\u4fdd\u7559\uff0c\u7136\u540e\u5c55\u793a\u65b9\u5dee\u3001\u7f6e\u4fe1\u533a\u95f4\u548c\u961f\u5217\u95f4\u6bd4\u8f83\uff0c\u4ee5\u53d1\u73b0\u6709\u610f\u4e49\u7684\u53d8\u5316\u3002.<\/p>\n<p>\u4e3a\u4e86\u53ef\u89c6\u5316\uff0c\u6211\u5c06\u8868\u683c\u7ed3\u679c\u8f6c\u6362\u4e3a\u961f\u5217\u5206\u6790\u56fe\u548c\u70ed\u56fe\u2014\u2014\u8fd9\u4e9b\u56fe\u8868\u663e\u793a\u4e86\u7edd\u5bf9\u4fdd\u7559\u548c\u76f8\u5bf9\u8870\u51cf\u3002\u4e00\u4e2a\u597d\u7684\u961f\u5217\u5206\u6790\u56fe\u8868\u7a81\u51fa\u663e\u793a\u4e86\u4fdd\u7559\u7684\u5206\u6b67\u70b9\uff08\u7b2c1\u5929\u3001\u7b2c2\u5468\u3001\u7b2c1\u4e2a\u6708\uff09\u3002\u6211\u4f7f\u7528\u8c37\u6b4c\u5206\u6790\u8fdb\u884c\u5feb\u901f\u7684\u961f\u5217\u5bfc\u51fa\u548c\u539f\u59cb\u4e8b\u4ef6\u8ba1\u6570\uff08<a href=\"https:\/\/analytics.google.com\/\" target=\"_blank\" rel=\"noopener\">\u8c37\u6b4c\u5206\u6790\uff08Google Analytics\uff09<\/a>\uff09\uff0c\u7136\u540e\u7528SQL\u9a8c\u8bc1\u8ba1\u6570\u3002\u5982\u679c\u6211\u9700\u8981\u66f4\u4e30\u5bcc\u7684\u5546\u4e1a\u667a\u80fd\u53ef\u89c6\u5316\uff0c\u6211\u4f1a\u5c06\u76f8\u540c\u7684\u6570\u636e\u96c6\u79fb\u5165Power BI\u6216Tableau\uff08<a href=\"https:\/\/powerbi.microsoft.com\/\" target=\"_blank\" rel=\"noopener\">Power BI<\/a>, <a href=\"https:\/\/www.tableau.com\/\" target=\"_blank\" rel=\"noopener\">Tableau<\/a>) \u4ee5\u751f\u6210\u4e92\u52a8\u7684\u961f\u5217\u4fdd\u7559\u56fe\u8868\u548c\u4eea\u8868\u677f\u3002.<\/p>\n<p>\u64cd\u4f5c\u63d0\u793a\uff1a<\/p>\n<ul>\n<li>\u9996\u5148\u5728SQL\u4e2d\u8ba1\u7b97\u961f\u5217\u5927\u5c0f\u548c\u4fdd\u7559\u8ba1\u6570\uff0c\u4ee5\u907f\u514d\u504f\u659c\u7684\u767e\u5206\u6bd4\u2014\u2014\u961f\u5217\u4fdd\u7559\u5206\u6790SQL\u662f\u9519\u8bef\u5e38\u5e38\u9690\u85cf\u7684\u5730\u65b9\u3002.<\/li>\n<li>\u5c06\u7edd\u5bf9\u6570\u5b57\u4e0e\u767e\u5206\u6bd4\u4e00\u8d77\u7ed8\u5236\uff0c\u4ee5\u907f\u514d\u5f53\u961f\u5217\u5927\u5c0f\u53d8\u5316\u65f6\u5f97\u51fa\u9519\u8bef\u7ed3\u8bba\u3002.<\/li>\n<li>\u5728\u56fe\u8868\u4e0a\u6807\u6ce8\u4ea7\u54c1\u53d8\u5316\u6216\u6d3b\u52a8\uff0c\u4ee5\u4fbf\u961f\u5217\u5206\u6790\u7edf\u8ba1\u6570\u636e\u4e0e\u5b9e\u9645\u4e8b\u4ef6\u76f8\u5bf9\u5e94\u3002.<\/li>\n<\/ul>\n<h3>\u961f\u5217\u5206\u6790\u53ef\u89c6\u5316\u3001\u961f\u5217\u5206\u6790\u56fe\u8868\u3001\u961f\u5217\u4fdd\u7559\u56fe\u8868<\/h3>\n<p>\u7fa4\u4f53\u5206\u6790\u53ef\u89c6\u5316\u5e94\u4e00\u76ee\u4e86\u7136\u5730\u56de\u7b54\u4e09\u4e2a\u95ee\u9898\uff1a\u54ea\u4e2a\u7fa4\u4f53\u8868\u73b0\u6700\u4f73\uff0c\u5728\u54ea\u4e9b\u5730\u65b9\u51fa\u73b0\u6d41\u5931\uff0c\u4ee5\u53ca\u5e72\u9884\u63aa\u65bd\u662f\u5426\u6709\u6548\u3002\u6211\u66f4\u559c\u6b22\u53cc\u91cd\u89c6\u56fe\uff1a\u4e00\u4e2a\u7528\u4e8e\u4fdd\u7559\u7387\u8d8b\u52bf\u7684\u70ed\u56fe\u548c\u4e00\u4e2a\u7528\u4e8e\u968f\u65f6\u95f4\u63a8\u79fb\u7684\u7d2f\u79ef\u4fdd\u7559\u7684\u7fa4\u4f53\u5206\u6790\u56fe\uff08\u6298\u7ebf\u56fe\uff09\u3002\u4e3a\u4e86\u5feb\u901f\u5b9e\u9a8c\uff0c\u6211\u5728\u7fa4\u4f53\u4fdd\u7559\u5206\u6790\u7684Excel\u8868\u4e2d\u8fdb\u884c\u539f\u578b\u8bbe\u8ba1\uff0c\u7136\u540e\u53d1\u5e03\u5230Power BI\u7684\u5b9a\u671f\u62a5\u544a\u4e2d\u2014\u2014\u8fd9\u5c31\u662f\u6211\u7684\u7fa4\u4f53\u4fdd\u7559\u5206\u6790Power BI\u5de5\u4f5c\u6d41\u7a0b\u3002.<\/p>\n<p>\u5728\u6784\u5efa\u4eea\u8868\u677f\u65f6\uff0c\u6211\u5c06\u7fa4\u4f53\u56fe\u8868\u94fe\u63a5\u5230\u64cd\u4f5c\u9875\u9762\uff0c\u4ee5\u4fbf\u56e2\u961f\u53ef\u4ee5\u91c7\u53d6\u884c\u52a8\u3002\u4f8b\u5982\uff0c\u6211\u5c06\u7fa4\u4f53\u6d1e\u5bdf\u4e0e\u6211\u4eec\u7684\u5ba2\u6237\u4fdd\u7559\u624b\u518c\u8fde\u63a5\uff08<a href=\"https:\/\/messengerbot.app\/zh\/%e5%ae%a2%e6%88%b7%e7%95%99%e5%ad%98\/\">\u5ba2\u6237\u7559\u5b58\u7b56\u7565<\/a>\uff09\uff0c\u5e76\u5c06\u5165\u804c\u95ee\u9898\u6620\u5c04\u5230\u6211\u4eecUX\u6307\u5357\u4e2d\u7684\u793a\u4f8b\uff08<a href=\"https:\/\/messengerbot.app\/zh\/%e5%ae%9e%e7%94%a8%e7%9a%84%e5%85%a5%e8%81%8c%e7%94%a8%e6%88%b7%e4%bd%93%e9%aa%8c%e7%a4%ba%e4%be%8b%e5%92%8c%e7%a7%bb%e5%8a%a8%e5%ba%94%e7%94%a8%e7%9a%84%e7%94%a8%e6%88%b7%e4%bd%93%e9%aa%8c%e5%85%a5\/\">\u5165\u804c\u7528\u6237\u4f53\u9a8c\u793a\u4f8b<\/a>)\u3002\u5bf9\u4e8eSaaS\u4ea7\u54c1\uff0c\u6211\u5c06\u7fa4\u4f53\u6a21\u5f0f\u4e0e\u5165\u804c\u5de5\u5177\u6307\u6807\uff08<a href=\"https:\/\/messengerbot.app\/zh\/saas-%e7%9a%84%e5%85%a5%e8%81%8c%e5%b7%a5%e5%85%b7%ef%bc%9asaas-%e5%85%a5%e8%81%8c%e6%b5%81%e7%a8%8b%e7%9a%84%e5%ae%9e%e7%94%a8%e6%8c%87%e5%8d%97%e3%80%81%e8%bd%af%e4%bb%b6%e9%80%89%e6%8b%a9%e3%80%81\/\">SaaS\u5165\u804c\u5de5\u5177<\/a>)\u548c\u4fdd\u7559KPI\uff08<a href=\"https:\/\/messengerbot.app\/zh\/%e5%ae%a2%e6%88%b7%e6%9c%8d%e5%8a%a1%e5%9b%a2%e9%98%9f%e7%9a%84%e5%85%b3%e9%94%ae%e7%bb%a9%e6%95%88%e6%8c%87%e6%a0%87-5%e4%b8%aa%e5%9f%ba%e6%9c%ac%e6%8c%87%e6%a0%87-10%e5%af%b910%e8%a7%84%e5%88%99\/\">\u4fdd\u7559KPI<\/a>).<\/p>\n<p>\u81ea\u52a8\u5316\u8bf4\u660e\uff1aBrain Pod AI\u53ef\u4ee5\u4e3a\u7fa4\u4f53\u56fe\u8868\u751f\u6210\u53d9\u8ff0\u6458\u8981\uff0c\u5c06\u7fa4\u4f53\u5206\u6790\u53ef\u89c6\u5316\u8f6c\u5316\u4e3a\u53ef\u6269\u5c55\u7684\u53ef\u8bfb\u6d1e\u5bdf\uff0c\u9002\u7528\u4e8e\u5404\u7c7b\u62a5\u544a\uff08<a href=\"https:\/\/brainpod.ai\/\" target=\"_blank\" rel=\"noopener\">\u5927\u8111\u8231\u4eba\u5de5\u667a\u80fd<\/a>, <a href=\"https:\/\/brainpod.ai\/ai-writer\/\" target=\"_blank\" rel=\"noopener\">Brain Pod AI Writer<\/a>).<\/p>\n<p><img src=\"https:\/\/messengerbot.app\/wp-content\/uploads\/2025\/12\/cohort-retention-analysis-374604.jpg\" alt=\"\u7fa4\u4f53\u4fdd\u7559\u5206\u6790\" loading=\"lazy\" decoding=\"async\" title=\"\"><\/p>\n<h2>\u5de5\u5177\uff1a\u7fa4\u4f53\u4fdd\u7559\u5206\u6790Excel\u3001Power BI\u3001SQL\u3001R\u548cPython<\/h2>\n<h3>\u7fa4\u4f53\u4fdd\u7559\u5206\u6790Excel\u5de5\u4f5c\u6d41\u7a0b\u548c\u7fa4\u4f53\u4fdd\u7559\u5206\u6790SQL\u67e5\u8be2<\/h3>\n<p>\u6211\u4f7f\u7528\u4e24\u6b65\u5de5\u4f5c\u6d41\u7a0b\uff1a\u5728\u8f7b\u91cf\u7ea7\u7684 cohort \u4fdd\u7559\u5206\u6790 Excel \u6a21\u578b\u4e2d\u9a8c\u8bc1\u6570\u5b57\uff0c\u7136\u540e\u5c06\u903b\u8f91\u9501\u5b9a\u5230 SQL \u4e2d\uff0c\u4ee5\u4fbf\u62a5\u544a\u53ef\u91cd\u590d\u3002\u5728 Excel \u4e2d\uff0c\u6211\u4ece\u539f\u59cb\u8ba1\u6570\u6784\u5efa cohort \u4fdd\u7559\u8868\uff0c\u5e94\u7528 cohort \u4fdd\u7559\u5206\u6790\u516c\u5f0f\uff08retained_users_in_interval \/ cohort_size\uff09\uff0c\u5e76\u521b\u5efa\u5feb\u901f\u7684 cohort \u5206\u6790\u56fe\u8868\u4ee5\u53d1\u73b0\u660e\u663e\u7684\u5f02\u5e38\u3002\u8be5\u6a21\u578b\u5728\u6211\u7f16\u5199\u5c06\u4e8b\u4ef6\u7ea7\u6570\u636e\u805a\u5408\u5230 cohort_size \u548c\u6bcf\u4e2a\u65f6\u95f4\u6bb5\u7684 retained_counts \u7684 cohort \u4fdd\u7559\u5206\u6790 SQL \u4e4b\u524d\uff0c\u5bf9\u4e8e\u8fdb\u884c\u5408\u7406\u6027\u68c0\u67e5\u662f\u65e0\u4ef7\u7684\u3002.<\/p>\n<p>\u597d\u7684 cohort \u4fdd\u7559\u5206\u6790 SQL \u67e5\u8be2\u6709\u4e09\u4e2a\u529f\u80fd\uff1a\u5b9a\u4e49 cohort \u5f00\u59cb\uff0c\u6309\u65f6\u95f4\u6bb5\u5bf9\u4e8b\u4ef6\u8fdb\u884c\u5206\u7ec4\uff0c\u5e76\u8ba1\u7b97\u7edd\u5bf9\u8ba1\u6570\u548c\u4fdd\u7559\u767e\u5206\u6bd4\u3002\u6211\u66f4\u559c\u6b22\u663e\u793a cohort \u5206\u6790\u7edf\u8ba1\u6570\u636e\u2014\u2014cohort \u5927\u5c0f\u3001\u4e2d\u4f4d\u6570\u4f7f\u7528\u7387\u548c\u5c3e\u90e8\u6d41\u5931\u2014\u2014\u4ee5\u514d\u5c06\u5c0f cohort \u566a\u97f3\u8bef\u8ba4\u4e3a\u7cfb\u7edf\u6027\u95ee\u9898\u3002\u5bf9\u4e8e\u6570\u636e\u6e90\uff0c\u6211\u5728\u9002\u5f53\u65f6\u4ece Google Analytics \u5bfc\u51fa\u4e8b\u4ef6\u7ea7\u65e5\u5fd7\uff08<a href=\"https:\/\/analytics.google.com\/\" target=\"_blank\" rel=\"noopener\">\u8c37\u6b4c\u5206\u6790\uff08Google Analytics\uff09<\/a>) \u5e76\u5c06\u5176\u4e0e\u4ea7\u54c1\u4e8b\u4ef6\u5b58\u50a8\u8fdb\u884c\u9a8c\u8bc1\u3002\u5f53\u5165\u804c\u6a21\u5f0f\u770b\u8d77\u6765\u53ef\u7591\u65f6\uff0c\u6211\u5c06\u53d1\u73b0\u4e0e\u6211\u4eec\u7684\u5165\u804c\u5de5\u5177\u548c\u6a21\u677f\u8054\u7cfb\u8d77\u6765\u2014\u2014\u8bf7\u53c2\u9605\u5173\u4e8e SaaS \u5165\u804c\u5de5\u5177\u7684\u6307\u5357\u4ee5\u83b7\u53d6\u5b9e\u9645\u96c6\u6210\uff08<a href=\"https:\/\/messengerbot.app\/zh\/saas-%e7%9a%84%e5%85%a5%e8%81%8c%e5%b7%a5%e5%85%b7%ef%bc%9asaas-%e5%85%a5%e8%81%8c%e6%b5%81%e7%a8%8b%e7%9a%84%e5%ae%9e%e7%94%a8%e6%8c%87%e5%8d%97%e3%80%81%e8%bd%af%e4%bb%b6%e9%80%89%e6%8b%a9%e3%80%81\/\">SaaS\u5165\u804c\u5de5\u5177<\/a>).<\/p>\n<p>\u5b9e\u7528\u63d0\u793a\uff1a<\/p>\n<ul>\n<li>\u4fdd\u6301 Excel \u8868\u683c\u7b80\u5355\uff1acohort \u4fdd\u7559\u5206\u6790\u6a21\u677f\uff0c\u5305\u542b cohort_size\u3001retained_count \u548c\u767e\u5206\u6bd4\u5217\uff0c\u901a\u5e38\u5c31\u8db3\u591f\u4e86\u3002.<\/li>\n<li>\u7f16\u5199\u751f\u6210\u539f\u59cb\u8ba1\u6570\u548c\u767e\u5206\u6bd4\u7684 SQL\uff0c\u4ee5\u4fbf\u60a8\u7684 BI \u5de5\u5177\u53ef\u4ee5\u663e\u793a\u7edd\u5bf9\u548c\u76f8\u5bf9\u89c6\u56fe\u3002.<\/li>\n<li>\u4e3a\u5bfc\u51fa\u6dfb\u52a0\u6d3b\u52a8\u6216\u4ea7\u54c1\u53d8\u66f4\u5143\u6570\u636e\uff0c\u4ee5\u4fbf\u7fa4\u4f53\u4fe1\u53f7\u94fe\u63a5\u5230\u771f\u5b9e\u4e8b\u4ef6\u3002.<\/li>\n<li>\u5c06\u7559\u5b58\u7387\u4e0e\u670d\u52a1\u5173\u952e\u7ee9\u6548\u6307\u6807\u4ea4\u53c9\u53c2\u8003\uff0c\u4ee5\u786e\u4fdd\u8fd0\u8425\u4e00\u81f4\u6027\uff08<a href=\"https:\/\/messengerbot.app\/zh\/%e5%ae%a2%e6%88%b7%e6%9c%8d%e5%8a%a1%e5%9b%a2%e9%98%9f%e7%9a%84%e5%85%b3%e9%94%ae%e7%bb%a9%e6%95%88%e6%8c%87%e6%a0%87-5%e4%b8%aa%e5%9f%ba%e6%9c%ac%e6%8c%87%e6%a0%87-10%e5%af%b910%e8%a7%84%e5%88%99\/\">\u7559\u5b58\u7387\u5173\u952e\u7ee9\u6548\u6307\u6807\u548c\u6307\u6807<\/a>).<\/li>\n<\/ul>\n<h3>\u5728 Power BI \u4e2d\u8fdb\u884c\u7fa4\u4f53\u5206\u6790\uff0c\u5728 R \u4e2d\u8fdb\u884c\u7fa4\u4f53\u5206\u6790\uff0c\u5728 Python \u4e2d\u8fdb\u884c\u7fa4\u4f53\u5206\u6790<\/h3>\n<p>\u4e00\u65e6 SQL \u7a33\u5b9a\uff0c\u6211\u9009\u62e9\u5408\u9002\u7684\u53ef\u89c6\u5316\u548c\u81ea\u52a8\u5316\u5de5\u5177\u3002\u5bf9\u4e8e\u5b9a\u671f\u4eea\u8868\u677f\uff0c\u6211\u53d1\u5e03\u5230 Power BI\uff08<a href=\"https:\/\/powerbi.microsoft.com\/\" target=\"_blank\" rel=\"noopener\">Power BI<\/a>) \u5e76\u6784\u5efa\u4ea4\u4e92\u5f0f\u7fa4\u4f53\u7559\u5b58\u5206\u6790 Power BI \u62a5\u544a\uff0c\u8ba9\u5229\u76ca\u76f8\u5173\u8005\u6309\u83b7\u53d6\u6765\u6e90\u3001\u8ba1\u5212\u6216\u5730\u533a\u8fdb\u884c\u7b5b\u9009\u3002Power BI \u5904\u7406\u5927\u6570\u636e\u96c6\u548c\u5b9a\u671f\u5237\u65b0\uff0c\u8fd9\u4f7f\u5f97\u7fa4\u4f53\u7559\u5b58\u5206\u6790 Power BI \u4eea\u8868\u677f\u5bf9\u6bcf\u5468\u7684\u9ad8\u7ba1\u8bc4\u5ba1\u975e\u5e38\u6709\u7528\u3002.<\/p>\n<p>\u5bf9\u4e8e\u66f4\u6df1\u5165\u7684\u7edf\u8ba1\u5de5\u4f5c\uff0c\u6211\u4f7f\u7528 R \u6216 Python\uff1a\u5728 R \u4e2d\u8fdb\u884c\u751f\u5b58\u6a21\u578b\u7684\u7fa4\u4f53\u5206\u6790\uff0c\u4ee5\u53ca\u5728 Python \u4e2d\u8fdb\u884c\u8fed\u4ee3 ETL \u548c\u53ef\u91cd\u590d\u7684\u7b14\u8bb0\u672c\u7684\u7fa4\u4f53\u5206\u6790\u3002\u8fd9\u4e24\u79cd\u8bed\u8a00\u8ba9\u6211\u8ba1\u7b97\u7fa4\u4f53\u5206\u6790\u7559\u5b58\u7387\u7684\u7f6e\u4fe1\u533a\u95f4\uff0c\u5e76\u8fdb\u884c\u7ec6\u5206\u5b9e\u9a8c\uff0c\u4ee5\u6307\u5bfc\u4ea7\u54c1\u4f18\u5148\u7ea7\u3002\u6211\u5c06\u53ef\u89c6\u5316\u8f93\u51fa\u4e0e\u64cd\u4f5c\u6307\u5bfc\u8fde\u63a5\u8d77\u6765\u2014\u2014\u5c06\u7fa4\u4f53\u6d1e\u5bdf\u4e0e\u6211\u4eec\u5b9e\u9645\u7684\u5165\u804c\u7528\u6237\u4f53\u9a8c\u793a\u4f8b\u9875\u9762\u4e2d\u7684\u5165\u804c\u7528\u6237\u4f53\u9a8c\u4fee\u590d\u94fe\u63a5\uff08<a href=\"https:\/\/messengerbot.app\/zh\/%e5%ae%9e%e7%94%a8%e7%9a%84%e5%85%a5%e8%81%8c%e7%94%a8%e6%88%b7%e4%bd%93%e9%aa%8c%e7%a4%ba%e4%be%8b%e5%92%8c%e7%a7%bb%e5%8a%a8%e5%ba%94%e7%94%a8%e7%9a%84%e7%94%a8%e6%88%b7%e4%bd%93%e9%aa%8c%e5%85%a5\/\">\u5165\u804c\u7528\u6237\u4f53\u9a8c\u793a\u4f8b<\/a>) \u548c\u5ba2\u6237\u7559\u5b58\u624b\u518c\uff08<a href=\"https:\/\/messengerbot.app\/zh\/%e5%ae%a2%e6%88%b7%e7%95%99%e5%ad%98\/\">\u5ba2\u6237\u7559\u5b58\u7b56\u7565<\/a>).<\/p>\n<p>\u5bf9\u4e8e\u8fd9\u4e9b\u4eea\u8868\u677f\u7684\u81ea\u52a8\u53d9\u8ff0\u6458\u8981\uff0c\u56e2\u961f\u53ef\u4ee5\u8bc4\u4f30 AI \u5de5\u5177\uff0c\u4f8b\u5982 Brain Pod AI\uff0c\u4ee5\u4ece\u7fa4\u4f53\u56fe\u8868\u4e2d\u751f\u6210\u901a\u4fd7\u8bed\u8a00\u7684\u8981\u70b9\uff08<a href=\"https:\/\/brainpod.ai\/\" target=\"_blank\" rel=\"noopener\">\u5927\u8111\u8231\u4eba\u5de5\u667a\u80fd<\/a>).<\/p>\n<h2>\u4ea7\u54c1\u7528\u4f8b\uff1a\u5ba2\u6237\u7559\u5b58\u7fa4\u4f53\u5206\u6790\u548c\u7528\u6237\u7559\u5b58\u7fa4\u4f53\u5206\u6790<\/h2>\n<h3>\u7528\u6237\u7fa4\u4f53\u5206\u6790 SaaS \u548c\u7528\u6237\u7fa4\u4f53\u5206\u6790\u8425\u9500\u793a\u4f8b<\/h3>\n<p>\u6211\u4f7f\u7528\u7528\u6237\u7fa4\u4f53\u4fdd\u7559\u5206\u6790\u6765\u56de\u7b54\u91cd\u8981\u7684\u4ea7\u54c1\u95ee\u9898\uff1a\u54ea\u4e9b\u83b7\u53d6\u6e20\u9053\u4ea7\u751f\u7684\u5ba2\u6237\u7559\u5b58\u7387\u9ad8\uff0c\u54ea\u4e9b\u5165\u95e8\u6d41\u7a0b\u51cf\u5c11\u65e9\u671f\u6d41\u5931\uff0c\u54ea\u4e9b\u8425\u9500\u6d3b\u52a8\u63d0\u9ad8\u7ec8\u8eab\u4ef7\u503c\u3002\u5bf9\u4e8e SaaS \u56e2\u961f\u6765\u8bf4\uff0c\u7528\u6237\u7fa4\u4f53\u5206\u6790 SaaS \u662f\u67e5\u770b\u8bd5\u7528\u8f6c\u4ed8\u8d39\u8f6c\u5316\u662f\u5426\u4e0e\u7279\u5b9a\u5165\u95e8\u6b65\u9aa4\u6216\u8ba1\u5212\u7279\u6027\u76f8\u5173\u7684\u6700\u5feb\u65b9\u6cd5\u3002\u5728\u8425\u9500\u4e2d\uff0c\u7528\u6237\u7fa4\u4f53\u5206\u6790\u8425\u9500\u8ba9\u6211\u80fd\u591f\u6bd4\u8f83\u901a\u8fc7\u4ed8\u8d39\u5e7f\u544a\u3001\u81ea\u7136\u5185\u5bb9\u6216\u5408\u4f5c\u6e20\u9053\u83b7\u53d6\u7684\u7528\u6237\u7fa4\u4f53\uff0c\u5e76\u8861\u91cf\u7528\u6237\u7fa4\u4f53\u7684\u4fdd\u7559\u7387\u3002.<\/p>\n<p>\u6211\u6bcf\u5468\u8fd0\u884c\u7684\u5177\u4f53\u793a\u4f8b\u5de5\u4f5c\u6d41\u7a0b\uff1a<\/p>\n<ul>\n<li>\u6309\u83b7\u53d6\u6765\u6e90\u5212\u5206\u7528\u6237\u7fa4\u4f53\uff0c\u8ba1\u7b97\u6bcf\u4e2a\u65f6\u95f4\u6bb5\u7684\u4fdd\u7559\u7387\uff0c\u7136\u540e\u6bd4\u8f83\u4e2d\u4f4d\u4fdd\u7559\u7387\u548c\u5c3e\u90e8\u6d41\u5931\uff0c\u4ee5\u4f18\u5148\u8003\u8651\u6e20\u9053\u3002.<\/li>\n<li>\u5c06\u4fdd\u7559\u4e0b\u964d\u6620\u5c04\u5230\u5165\u95e8\u91cc\u7a0b\u7891\uff0c\u5e76\u6d4b\u8bd5\u6fc0\u6d3b\u6d41\u7a0b\u4e2d\u7684\u53d8\u5316\u3002.<\/li>\n<li>\u4f7f\u7528\u7528\u6237\u7fa4\u4f53\u4fdd\u7559\u5206\u6790 SQL \u63d0\u53d6\u6570\u636e\u6765\u652f\u6301 BI \u62a5\u544a\uff0c\u5e76\u5728\u63d0\u4ea4\u4eea\u8868\u677f\u4e4b\u524d\uff0c\u901a\u8fc7\u5feb\u901f\u7684\u7528\u6237\u7fa4\u4f53\u4fdd\u7559\u5206\u6790 Excel \u539f\u578b\u8fdb\u884c\u9a8c\u8bc1\u3002.<\/li>\n<\/ul>\n<p>\u5f53\u6211\u60f3\u8981\u5b9e\u9645\u7684\u5165\u95e8\u4fee\u590d\u65f6\uff0c\u6211\u5c06\u4fdd\u7559\u4fe1\u53f7\u4e0e\u6211\u4eec\u5165\u95e8\u793a\u4f8b\u548c\u7528\u6237\u4f53\u9a8c\u6307\u5bfc\u4e2d\u7684\u5df2\u9a8c\u8bc1\u6a21\u5f0f\u8054\u7cfb\u8d77\u6765\u2014\u2014\u67e5\u770b\u51cf\u5c11\u7279\u5b9a\u7528\u6237\u4f53\u9a8c\u6a21\u5f0f\u6d41\u5931\u7684\u5165\u95e8\u7528\u6237\u4f53\u9a8c\u793a\u4f8b\u4ee5\u53ca\u7528\u4e8e\u6d41\u7a0b\u4f18\u5316\u7684\u65b0\u7528\u6237\u5165\u95e8\u68c0\u67e5\u8868\u3002\u5bf9\u4e8e\u66f4\u5e7f\u6cdb\u7684\u4fdd\u7559\u7b56\u7565\uff0c\u6211\u501f\u9274\u6211\u4eec\u7684\u5ba2\u6237\u5165\u95e8\u793a\u4f8b\uff0c\u5c06\u7528\u6237\u7fa4\u4f53\u4fe1\u53f7\u8f6c\u5316\u4e3a\u7535\u5b50\u90ae\u4ef6\u5e8f\u5217\u548c\u5e94\u7528\u5185\u63d0\u793a\u3002.<\/p>\n<h3>\u7fa4\u4f53\u5206\u6790\u793a\u4f8b\u548c\u7fa4\u4f53\u7559\u5b58\u5206\u6790\u793a\u4f8b<\/h3>\n<p>\u6211\u4f7f\u7528\u7684\u4e00\u4e2a\u7b80\u5355\u7684\u7fa4\u4f53\u5206\u6790\u793a\u4f8b\u59cb\u4e8e\u4e00\u4e2a\u5355\u4e00\u95ee\u9898\u7684\u5047\u8bbe\uff1a\u5bf9\u5165\u804c\u57f9\u8bad\u7684\u6539\u53d8\u662f\u5426\u63d0\u9ad8\u4e86\u7b2c4\u5468\u7684\u7559\u5b58\u7387\uff1f\u6211\u521b\u5efa\u4e24\u4e2a\u7fa4\u4f53\uff08\u53d8\u66f4\u524d\uff0c\u53d8\u66f4\u540e\uff09\uff0c\u4f7f\u7528\u7fa4\u4f53\u7559\u5b58\u5206\u6790\u516c\u5f0f\u8ba1\u7b97\u6bcf\u5468\u7684\u7fa4\u4f53\u7559\u5b58\uff0c\u5e76\u5c06\u7ed3\u679c\u53ef\u89c6\u5316\u4e3a\u7fa4\u4f53\u5206\u6790\u56fe\u8868\u3002\u5982\u679c\u53d8\u66f4\u540e\u7684\u7fa4\u4f53\u5728\u7b2c4\u5468\u663e\u793a\u51fa\u66f4\u9ad8\u7684\u7fa4\u4f53\u7559\u5b58\uff0c\u5e76\u4e14\u5404\u4e2a\u7fa4\u4f53\u4e4b\u95f4\u6301\u7eed\u6539\u5584\uff0c\u6211\u4f1a\u5c06\u8be5\u53d8\u66f4\u4ece\u5b9e\u9a8c\u5347\u7ea7\u4e3a\u63a8\u5e7f\u3002.<\/p>\n<p>\u5bf9\u4e8e\u79fb\u52a8\u5e94\u7528\u7684\u7528\u6237\u7559\u5b58\u7fa4\u4f53\u5206\u6790\uff0c\u6211\u5c06\u7fa4\u4f53\u56fe\u4e0e\u53c2\u4e0e\u5ea6\u6307\u6807\u914d\u5bf9\uff0c\u5e76\u5c06\u5b66\u4e60\u4e0e\u53c2\u4e0e\u7b56\u7565\u8054\u7cfb\u8d77\u6765\u2014\u2014\u63a8\u9001\u65f6\u673a\u3001\u529f\u80fd\u63d0\u793a\u6216\u77ed\u4fe1\u5e8f\u5217\u3002\u8fd9\u4e9b\u7b56\u7565\u901a\u5e38\u5728\u6211\u4eec\u7684\u7528\u6237\u53c2\u4e0e\u63d0\u5347\u624b\u518c\u4e2d\u5b58\u5728\uff0c\u5e76\u6839\u636e\u5ba2\u6237\u7559\u5b58\u6307\u5357\u4e2d\u7684\u7559\u5b58KPI\u8fdb\u884c\u9a8c\u8bc1\u3002\u4e3a\u4e86\u5c06\u53d1\u73b0\u8f6c\u5316\u4e3a\u64cd\u4f5c\uff0c\u6211\u5728\u7fa4\u4f53\u7559\u5b58\u5206\u6790\u6a21\u677f\u4e2d\u8bb0\u5f55\u8be5\u8fc7\u7a0b\uff0c\u4ee5\u4fbf\u4ea7\u54c1\u7ecf\u7406\u53ef\u4ee5\u590d\u5236\u7fa4\u4f53\u63d0\u53d6\uff08SQL\uff09\u3001Excel\u7684\u6709\u6548\u6027\u68c0\u67e5\u548c\u6700\u7ec8\u7684Power BI\u4eea\u8868\u677f\u3002.<\/p>\n<p>\u5bf9\u4e8e\u7fa4\u4f53\u5b9e\u9a8c\u7684\u81ea\u52a8\u5316\u53d9\u8ff0\u6458\u8981\uff0c\u56e2\u961f\u53ef\u4ee5\u8bc4\u4f30Brain Pod AI\uff0c\u5b83\u53ef\u4ee5\u4ece\u7fa4\u4f53\u56fe\u8868\u548c\u4eea\u8868\u677f\u5bfc\u51fa\u4e2d\u751f\u6210\u53ef\u8bfb\u7684\u89c1\u89e3\u3002. <\/p>\n<p><img src=\"https:\/\/messengerbot.app\/wp-content\/uploads\/2025\/12\/cohort-retention-analysis-312797.jpg\" alt=\"\u7fa4\u4f53\u4fdd\u7559\u5206\u6790\" loading=\"lazy\" decoding=\"async\" title=\"\"><\/p>\n<h2>\u62a5\u544a\uff1a\u6a21\u677f\u3001\u4eea\u8868\u677f\u548c\u96c6\u6210<\/h2>\n<h3>\u7fa4\u4f53\u7559\u5b58\u5206\u6790\u6a21\u677f\u548c\u7fa4\u4f53\u7559\u5b58\u5206\u6790PDF<\/h3>\n<p>\u6211\u5c06\u539f\u59cb\u7684\u7528\u6237\u4fdd\u7559\u5206\u6790\u8f93\u51fa\u8f6c\u5316\u4e3a\u884c\u52a8\uff0c\u901a\u8fc7\u6807\u51c6\u5316\u4e00\u4e2a\u5305\u542b cohort_size\u3001retained_count\u3001percent_retained \u548c\u6ce8\u91ca\uff08\u6d3b\u52a8\u3001\u4ea7\u54c1\u53d8\u66f4\uff09\u7684\u7528\u6237\u4fdd\u7559\u5206\u6790\u6a21\u677f\u3002\u8be5\u6a21\u677f\u4ee5\u7b80\u5355\u7684 Excel \u5de5\u4f5c\u7c3f\u5f62\u5f0f\u5b58\u5728\uff0c\u4fbf\u4e8e\u5feb\u901f\u68c0\u67e5\uff0c\u5e76\u4ee5 PDF \u5bfc\u51fa\u5f62\u5f0f\u4f9b\u5229\u76ca\u76f8\u5173\u8005\u5206\u53d1\u3002\u4f7f\u7528\u53ef\u91cd\u590d\u7684\u6a21\u677f\u4f7f\u5f97\u4fdd\u7559\u7387\u5206\u6790\u5728\u56e2\u961f\u548c\u65f6\u95f4\u4e0a\u5177\u6709\u53ef\u6bd4\u6027\uff1a\u5f53\u6211\u91cd\u65b0\u8fd0\u884c\u76f8\u540c\u7684\u7528\u6237\u4fdd\u7559\u5206\u6790\u516c\u5f0f\u65f6\uff0c\u6211\u5e0c\u671b\u7ed3\u679c\u80fd\u591f\u6e05\u6670\u5730\u6620\u5c04\u5230\u4ee5\u524d\u7684\u62a5\u544a\u4e0a\u3002.<\/p>\n<p>\u6211\u7684\u6a21\u677f\u5de5\u4f5c\u6d41\u7a0b\uff1a<\/p>\n<ul>\n<li>\u901a\u8fc7 SQL \u63d0\u53d6\u7528\u6237\u8ba1\u6570\uff0c\u5e76\u5728\u7528\u6237\u4fdd\u7559\u5206\u6790 Excel \u4e2d\u4f7f\u7528\u6838\u5fc3\u516c\u5f0f\uff08retained_users_in_interval \/ cohort_size\uff09\u8fdb\u884c\u9a8c\u8bc1\u3002.<\/li>\n<li>\u586b\u5145\u4e00\u4e2a\u6807\u51c6\u5316\u7684\u8868\u683c\uff0c\u5305\u62ec\u7528\u6237\u5206\u6790\u56fe\u8868\u5360\u4f4d\u7b26\u548c\u5173\u952e\u4fe1\u53f7\u7684\u7b80\u77ed\u53d9\u8ff0\u3002.<\/li>\n<li>\u5bfc\u51fa\u4e00\u4e2a\u7b80\u660e\u7684\u7528\u6237\u4fdd\u7559\u5206\u6790 PDF\uff0c\u4e0e\u4ea7\u54c1\u7ecf\u7406\u548c\u9ad8\u7ba1\u5206\u4eab\uff0c\u4ee5\u4fbf\u5c06\u53d1\u73b0\u4e0e\u89c6\u89c9\u6ce8\u91ca\u4e00\u8d77\u4fdd\u5b58\u3002.<\/li>\n<\/ul>\n<p>\u4e3a\u4e86\u4f7f\u6a21\u677f\u53ef\u64cd\u4f5c\uff0c\u6211\u5c06\u7528\u6237\u53d1\u73b0\u4e0e\u5b9e\u9645\u8d44\u6e90\u94fe\u63a5\u8d77\u6765\uff1a\u6765\u81ea\u6211\u4eec <a href=\"https:\/\/messengerbot.app\/zh\/%e5%ae%9e%e7%94%a8%e7%9a%84%e5%85%a5%e8%81%8c%e7%94%a8%e6%88%b7%e4%bd%93%e9%aa%8c%e7%a4%ba%e4%be%8b%e5%92%8c%e7%a7%bb%e5%8a%a8%e5%ba%94%e7%94%a8%e7%9a%84%e7%94%a8%e6%88%b7%e4%bd%93%e9%aa%8c%e5%85%a5\/\">\u5165\u804c\u7528\u6237\u4f53\u9a8c\u793a\u4f8b<\/a>, \u590d\u5236\u6b65\u9aa4\u5728 <a href=\"https:\/\/messengerbot.app\/zh\/%e5%ae%a2%e6%88%b7%e5%85%a5%e8%81%8c%e7%9a%84%e6%b8%85%e6%99%b0%e6%8c%87%e5%8d%97%ef%bc%8c5%e4%b8%aac%ef%bc%8c5%e4%b8%aa%e6%94%af%e6%9f%b1%ef%bc%8c%e9%80%90%e6%ad%a5%e7%9a%84%e5%ae%a2%e6%88%b7\/\">\u5ba2\u6237\u5165\u804c\u6307\u5357<\/a>, \u548c\u65b0\u7528\u6237\u5165\u804c\u68c0\u67e5\u8868\u4e2d\u7684 <a href=\"https:\/\/messengerbot.app\/zh\/%e6%96%b0%e7%94%a8%e6%88%b7%e5%85%a5%e8%81%8c%e6%b5%81%e7%a8%8b%e7%9a%84%e6%b8%85%e6%99%b0%e6%8c%87%e5%8d%97-4-5-cs-ux-%e6%b5%81%e7%a8%8b%e6%a8%a1%e6%9d%bf-%e6%96%b0%e5%ae%a2%e6%88%b7%e7%9a%84\/\">\u65b0\u7528\u6237\u5165\u804c\u68c0\u67e5\u8868<\/a>.<\/p>\n<h3>\u7fa4\u4f53\u5206\u6790 \u8c37\u6b4c\u5206\u6790\uff0c\u7559\u5b58\u7fa4\u4f53\u5206\u6790 Tableau\uff0c\u7fa4\u4f53\u5206\u6790 Tableau<\/h3>\n<p>\u6211\u4f7f\u7528\u5206\u6790\u548c\u5546\u4e1a\u667a\u80fd\u5de5\u5177\u7684\u7ec4\u5408\u53d1\u5e03\u53ef\u91cd\u590d\u7684\u7fa4\u4f53\u62a5\u544a\uff1a\u4ece\u8c37\u6b4c\u5206\u6790\u5feb\u901f\u5bfc\u51fa\u4e8b\u4ef6\u7ea7\u68c0\u67e5\uff08<a href=\"https:\/\/analytics.google.com\/\" target=\"_blank\" rel=\"noopener\">\u8c37\u6b4c\u5206\u6790\uff08Google Analytics\uff09<\/a>\uff09\uff0c\u57fa\u4e8e SQL \u7684\u6570\u636e\u96c6\u4ee5\u786e\u4fdd\u51c6\u786e\u6027\uff0c\u4ee5\u53ca\u5728 Tableau \u6216 Power BI \u4e2d\u7684\u4ea4\u4e92\u5f0f\u4eea\u8868\u677f\u7528\u4e8e\u4ea4\u53c9\u8fc7\u6ee4\u548c\u9ad8\u7ba1\u5ba1\u67e5\uff08<a href=\"https:\/\/www.tableau.com\/\" target=\"_blank\" rel=\"noopener\">Tableau<\/a>, <a href=\"https:\/\/powerbi.microsoft.com\/\" target=\"_blank\" rel=\"noopener\">Power BI<\/a>)\u3002\u7559\u5b58\u7fa4\u4f53\u5206\u6790 Tableau \u5de5\u4f5c\u6d41\u7a0b\u5728\u5229\u76ca\u76f8\u5173\u8005\u9700\u8981\u6309\u5730\u533a\u3001\u8ba1\u5212\u6216\u83b7\u53d6\u6765\u6e90\u8fdb\u884c\u5207\u5206\u65f6\u975e\u5e38\u5f3a\u5927\uff1b\u5728 Power BI \u4e2d\u7684\u7fa4\u4f53\u5206\u6790\u66f4\u9002\u5408\u5b9a\u671f\u5237\u65b0\u548c\u5d4c\u5165\u62a5\u544a\u3002.<\/p>\n<p>\u6211\u5728\u6784\u5efa\u4eea\u8868\u677f\u65f6\u9075\u5faa\u7684\u6700\u4f73\u5b9e\u8df5\uff1a<\/p>\n<ul>\n<li>\u5305\u62ec\u7edd\u5bf9\u8ba1\u6570\u548c\u7fa4\u4f53\u5206\u6790\u7559\u5b58\u7387\uff0c\u4ee5\u4fbf\u56e2\u961f\u5728\u7fa4\u4f53\u89c4\u6a21\u4e0d\u540c\u7684\u60c5\u51b5\u4e0b\u4e0d\u4f1a\u8bef\u89e3\u767e\u5206\u6bd4\u53d8\u5316\u3002.<\/li>\n<li>\u5728\u56fe\u8868\u4e0a\u6807\u6ce8\u4ea7\u54c1\u53d1\u5e03\u548c\u6d3b\u52a8\u65e5\u671f\uff1b\u6211\u5c06\u4eea\u8868\u677f\u89c1\u89e3\u94fe\u63a5\u5230\u6211\u4eec\u7684 <a href=\"https:\/\/messengerbot.app\/zh\/%e5%ae%a2%e6%88%b7%e7%95%99%e5%ad%98\/\">\u5ba2\u6237\u7559\u5b58\u7b56\u7565<\/a> \u548c\u7559\u5b58 KPI \u5728 <a href=\"https:\/\/messengerbot.app\/zh\/%e5%ae%a2%e6%88%b7%e6%9c%8d%e5%8a%a1%e5%9b%a2%e9%98%9f%e7%9a%84%e5%85%b3%e9%94%ae%e7%bb%a9%e6%95%88%e6%8c%87%e6%a0%87-5%e4%b8%aa%e5%9f%ba%e6%9c%ac%e6%8c%87%e6%a0%87-10%e5%af%b910%e8%a7%84%e5%88%99\/\">\u4fdd\u7559KPI<\/a> \u9875\u9762\u4e0a\uff0c\u4ee5\u4fbf\u884c\u52a8\u662f\u4ee5\u6307\u6807\u4e3a\u9a71\u52a8\u7684\u3002.<\/li>\n<li>\u81ea\u52a8\u751f\u6210\u53d9\u8ff0\u6458\u8981\uff0c\u4ee5\u4fbf\u975e\u6280\u672f\u5229\u76ca\u76f8\u5173\u8005\u53ef\u4ee5\u9605\u8bfb\u7fa4\u4f53\u5206\u6790\u53ef\u89c6\u5316\uff0c\u800c\u65e0\u9700\u6df1\u5165\u539f\u59cb\u6570\u636e\u3002.<\/li>\n<\/ul>\n<p>\u5bf9\u4e8e\u81ea\u52a8\u5316\u53d9\u8ff0\u548c\u62a5\u544a\u751f\u6210\uff0cBrain Pod AI \u63d0\u4f9b\u53ef\u4ee5\u5c06\u7fa4\u4f53\u56fe\u8868\u548c\u4eea\u8868\u677f\u5bfc\u51fa\u8f6c\u6362\u4e3a\u9002\u5408\u5206\u53d1\u7ed9\u4ea7\u54c1\u548c\u5e02\u573a\u56e2\u961f\u7684\u901a\u4fd7\u8bed\u8a00\u6458\u8981\u7684\u5de5\u5177\uff08<a href=\"https:\/\/brainpod.ai\/\" target=\"_blank\" rel=\"noopener\">\u5927\u8111\u8231\u4eba\u5de5\u667a\u80fd<\/a>, <a href=\"https:\/\/brainpod.ai\/ai-writer\/\" target=\"_blank\" rel=\"noopener\">Brain Pod AI Writer<\/a>).<\/p>\n<p>\u5728\u96c6\u6210\u81f3\u5173\u91cd\u8981\u7684\u5730\u65b9\uff0c\u6211\u786e\u4fdd\u4eea\u8868\u677f\u80fd\u591f\u878d\u5165\u64cd\u4f5c\u624b\u518c\u548c\u5165\u804c\u5de5\u5177\u5de5\u4f5c\u6d41\u7a0b\u2014\u2014\u8bf7\u53c2\u89c1 <a href=\"https:\/\/messengerbot.app\/zh\/saas-%e7%9a%84%e5%85%a5%e8%81%8c%e5%b7%a5%e5%85%b7%ef%bc%9asaas-%e5%85%a5%e8%81%8c%e6%b5%81%e7%a8%8b%e7%9a%84%e5%ae%9e%e7%94%a8%e6%8c%87%e5%8d%97%e3%80%81%e8%bd%af%e4%bb%b6%e9%80%89%e6%8b%a9%e3%80%81\/\">SaaS\u5165\u804c\u5de5\u5177<\/a> \u6307\u5357\u2014\u2014\u4ee5\u4fbf\u7fa4\u4f53\u6d1e\u5bdf\u6210\u4e3a\u53ef\u91cd\u590d\u7684\u5e72\u9884\u63aa\u65bd\uff0c\u800c\u4e0d\u662f\u4e00\u6b21\u6027\u7684\u89c2\u5bdf\u3002.<\/p>\n<h2>\u53ef\u64cd\u4f5c\u7684\u624b\u518c\uff1a\u4ece\u7fa4\u4f53\u6d1e\u5bdf\u4e2d\u63d0\u9ad8\u7559\u5b58\u7387<\/h2>\n<h3>\u7fa4\u4f53\u7559\u5b58\u7b56\u7565\u3001\u5ba2\u6237\u7559\u5b58\u7fa4\u4f53\u5206\u6790\u548c\u7528\u6237\u7559\u5b58\u7fa4\u4f53\u5206\u6790\u7b56\u7565<\/h3>\n<p>\u6211\u5c06\u7fa4\u4f53\u7559\u5b58\u5206\u6790\u89c6\u4e3a\u7279\u5b9a\u5e72\u9884\u63aa\u65bd\u7684\u8def\u7ebf\u56fe\uff1a\u6bcf\u4e2a\u7fa4\u4f53\u5206\u6790\u56fe\u8868\u6307\u5411\u6211\u53ef\u4ee5\u6d4b\u8bd5\u7684\u5047\u8bbe\u3002\u6211\u7684\u624b\u518c\u4ece\u6211\u5e76\u884c\u8fdb\u884c\u7684\u4e09\u4e2a\u6218\u672f\u5b9e\u9a8c\u5f00\u59cb\uff1a\u6536\u7d27\u9ad8\u98ce\u9669\u7fa4\u4f53\u7684\u6fc0\u6d3b\u8def\u5f84\uff0c\u4e3a\u4e2d\u671f\u7fa4\u4f53\u521b\u5efa\u6709\u9488\u5bf9\u6027\u7684\u91cd\u65b0\u53c2\u4e0e\u6d41\u7a0b\uff0c\u4ee5\u53ca\u4e3a\u957f\u5c3e\u7fa4\u4f53\u6269\u5c55\u4ee5\u4ef7\u503c\u4e3a\u5148\u7684\u6c9f\u901a\u3002\u8fd9\u4e9b\u6218\u672f\u57fa\u4e8e\u7fa4\u4f53\u5206\u6790\u7559\u5b58\u7387\u7684\u53d8\u5316\u2014\u2014\u5982\u679c\u7b2c\u4e00\u5468\u4e0b\u964d\u4f46\u7b2c\u4e00\u6708\u4fdd\u6301\uff0c\u6211\u5c06\u91cd\u70b9\u653e\u5728\u6fc0\u6d3b\u4e0a\uff1b\u5982\u679c\u7b2c\u4e00\u5468\u4fdd\u6301\u800c\u7b2c\u4e00\u6708\u4e0b\u964d\uff0c\u6211\u5c06\u4f18\u5148\u8003\u8651\u529f\u80fd\u63d0\u793a\u548c\u53c2\u4e0e\u7b56\u7565\u3002.<\/p>\n<p>\u6211\u90e8\u7f72\u7684\u5177\u4f53\u6218\u672f\uff1a<\/p>\n<ul>\n<li>\u6fc0\u6d3b\u4fee\u590d\uff1a\u51cf\u5c11\u6ce8\u518c\u6d41\u7a0b\u4e2d\u7684\u6b65\u9aa4\uff0c\u6dfb\u52a0\u4e0a\u4e0b\u6587\u5fae\u6587\u6848\uff0c\u5e76\u5728\u7b2c\u4e00\u6b21\u4f1a\u8bdd\u4e2d\u5c55\u793a\u4e00\u4e2a\u5355\u4e00\u7684\u201caha\u201d\u884c\u52a8\u3002\u6211\u5c06\u8fd9\u4e9b\u4e0e\u6211\u4eec\u7684\u5165\u804c\u6a21\u5f0f\u8fdb\u884c\u6620\u5c04\u3002 <a href=\"https:\/\/messengerbot.app\/zh\/%e5%ae%9e%e7%94%a8%e7%9a%84%e5%85%a5%e8%81%8c%e7%94%a8%e6%88%b7%e4%bd%93%e9%aa%8c%e7%a4%ba%e4%be%8b%e5%92%8c%e7%a7%bb%e5%8a%a8%e5%ba%94%e7%94%a8%e7%9a%84%e7%94%a8%e6%88%b7%e4%bd%93%e9%aa%8c%e5%85%a5\/\">\u5165\u804c\u7528\u6237\u4f53\u9a8c\u793a\u4f8b<\/a>.<\/li>\n<li>\u91cd\u65b0\u53c2\u4e0e\u5e8f\u5217\uff1a\u6784\u5efa\u4e0e\u7fa4\u4f53\u884c\u4e3a\u76f8\u5173\u7684\u5206\u6bb5\u77ed\u4fe1\u548c\u7535\u5b50\u90ae\u4ef6\u5e8f\u5217\u2014\u2014\u4f7f\u7528\u884c\u4e3a\u89e6\u53d1\u5668\u548c\u65b0\u7528\u6237\u68c0\u67e5\u8868\u5728 <a href=\"https:\/\/messengerbot.app\/zh\/%e6%96%b0%e7%94%a8%e6%88%b7%e5%85%a5%e8%81%8c%e6%b5%81%e7%a8%8b%e7%9a%84%e6%b8%85%e6%99%b0%e6%8c%87%e5%8d%97-4-5-cs-ux-%e6%b5%81%e7%a8%8b%e6%a8%a1%e6%9d%bf-%e6%96%b0%e5%ae%a2%e6%88%b7%e7%9a%84\/\">\u65b0\u7528\u6237\u5165\u804c<\/a> \u4e2d\u4e3a\u6700\u5927\u6548\u679c\u5b89\u6392\u6d88\u606f\u3002.<\/li>\n<li>\u4ef7\u503c\u653e\u5927\uff1a\u4e3a\u663e\u793a\u4f7f\u7528\u4f46\u4fdd\u7559\u7387\u4f4e\u7684\u7fa4\u4f53\u8fd0\u884c\u5e94\u7528\u5185\u63d0\u793a\u548c\u529f\u80fd\u6f14\u793a\uff0c\u5e76\u5c06\u8fd9\u4e9b\u4e0e\u6211\u4eec\u5728 <a href=\"https:\/\/messengerbot.app\/zh\/%e5%ae%a2%e6%88%b7%e7%95%99%e5%ad%98\/\">\u5ba2\u6237\u7559\u5b58\u7b56\u7565<\/a> guide.<\/li>\n<\/ul>\n<p>\u4e2d\u7684\u5ba2\u6237\u4fdd\u7559\u6846\u67b6\u5bf9\u9f50\u3002\u6211\u5c06\u6bcf\u4e2a\u7b56\u7565\u4e0e\u53ef\u8861\u91cf\u7684KPI\u8054\u7cfb\u8d77\u6765\u2014\u2014\u7fa4\u4f53\u4fdd\u7559\u3001\u6d41\u5931\u53d1\u751f\u7387\u548c\u6b21\u7ea7\u53c2\u4e0e\u6307\u6807\u2014\u2014\u5e76\u901a\u8fc7\u4fdd\u7559\u7387\u5206\u6790\u76d1\u63a7\u53d8\u5316\u3002\u5bf9\u4e8eSaaS\u4ea7\u54c1\uff0c\u6211\u5c06\u7fa4\u4f53\u5206\u6790SaaS\u6d1e\u5bdf\u4e0e\u6765\u81ea <a href=\"https:\/\/messengerbot.app\/zh\/%e5%ae%9e%e7%94%a8%e7%9a%84saas%e9%94%80%e5%94%ae%e7%ad%96%e7%95%a5-3-3-2-2-2-10-3-1-10%e5%80%8d-80-20-70-30%e8%a7%84%e5%88%99%e4%b8%8eb2b-saas%e9%94%80\/\">SaaS\u4fdd\u7559\u7b56\u7565<\/a> \u624b\u518c\u7684\u9500\u552e\u548c\u5b9a\u4ef7\u7b56\u7565\u7ed3\u5408\uff0c\u4ee5\u786e\u4fdd\u4fdd\u7559\u6539\u8fdb\u63a8\u52a8\u6536\u5165\u6307\u6807\u3002\u4e3a\u4e86\u8ba9\u56e2\u961f\u4fdd\u6301\u4e13\u6ce8\uff0c\u6211\u5217\u51fa\u4e86\u9700\u8981\u5173\u6ce8\u7684\u524d\u4e09\u4e2a\u7fa4\u4f53\u548c\u4e0b\u5468\u9700\u8981\u6539\u8fdb\u7684\u4e00\u4e2a\u6307\u6807\u3002.<\/p>\n<h3>\u7fa4\u4f53\u4fdd\u7559\u5206\u6790Power BI\u4eea\u8868\u677f\uff0c\u7fa4\u4f53\u4fdd\u7559\u5206\u6790\u6a21\u677f\u5b9e\u65bd<\/h3>\n<p>\u6211\u901a\u8fc7\u5c06\u7fa4\u4f53\u4fdd\u7559\u5206\u6790\u5d4c\u5165\u4eea\u8868\u677f\u548c\u6a21\u677f\u6765\u5b9e\u73b0\u64cd\u4f5c\u624b\u518c\uff0c\u4f7f\u884c\u52a8\u53ef\u91cd\u590d\u3002\u6211\u7684\u6807\u51c6\u5b9e\u65bd\u4f7f\u7528Excel\u4e2d\u7684\u7fa4\u4f53\u4fdd\u7559\u5206\u6790\u6a21\u677f\u8fdb\u884c\u5feb\u901f\u5047\u8bbe\uff0c\u4f7f\u7528SQL\u8fdb\u884c\u53ef\u91cd\u590d\u63d0\u53d6\uff0c\u4f7f\u7528Power BI\u8fdb\u884c\u5b9a\u671f\u4eea\u8868\u677f\u2014\u2014\u8fd9\u4f7f\u5f97\u4ea7\u54c1\u3001\u589e\u957f\u548c\u652f\u6301\u56e2\u961f\u80fd\u591f\u5bf9\u76f8\u540c\u4fe1\u53f7\u91c7\u53d6\u884c\u52a8\u3002\u8be5\u6a21\u677f\u6355\u83b7\u7fa4\u4f53\u5927\u5c0f\u3001\u4fdd\u7559\u8ba1\u6570\u3001\u7fa4\u4f53\u4fdd\u7559\u5206\u6790\u516c\u5f0f\u8f93\u51fa\uff0c\u4ee5\u53ca\u6bcf\u4e2a\u7fa4\u4f53\u7684\u7b80\u77ed\u63a8\u8350\u884c\u52a8\u3002.<\/p>\n<p>\u6211\u5f3a\u5236\u6267\u884c\u7684\u4eea\u8868\u677f\u6700\u4f73\u5b9e\u8df5\uff1a<\/p>\n<ul>\n<li>\u540c\u65f6\u5c55\u793a\u7edd\u5bf9\u6570\u91cf\u548c\u961f\u5217\u5206\u6790\u4fdd\u7559\u7387\uff0c\u4ee5\u9632\u6b62\u5728\u961f\u5217\u5927\u5c0f\u4e0d\u540c\u7684\u60c5\u51b5\u4e0b\u4ea7\u751f\u8bef\u89e3\u3002.<\/li>\n<li>\u63d0\u4f9b\u83b7\u53d6\u6e20\u9053\u3001\u8ba1\u5212\u7c7b\u578b\u548c\u5730\u7406\u4f4d\u7f6e\u7684\u8fc7\u6ee4\u5668\uff0c\u4ee5\u4fbf\u56e2\u961f\u80fd\u591f\u9694\u79bb\u9a71\u52a8\u56e0\u7d20\u5e76\u8fdb\u884c\u9488\u5bf9\u6027\u6d3b\u52a8\u2014\u2014\u8fd9\u4e9b\u8fc7\u6ee4\u5668\u76f4\u63a5\u6620\u5c04\u5230\u4e0a\u8ff0\u4fdd\u7559\u7b56\u7565\u3002.<\/li>\n<li>\u5305\u542b\u4e00\u4e2a\u4e0e\u4eea\u8868\u677f\u94fe\u63a5\u7684\u201c\u64cd\u4f5c\u65e5\u5fd7\u201d\uff0c\u4ee5\u4fbf\u8ddf\u8e2a\u5b9e\u9a8c\u548c\u63a8\u51fa\u4e0e\u961f\u5217\u53d8\u5316\u7684\u5173\u7cfb\u3002\u6211\u53c2\u8003\u6211\u4eec\u7684\u4fdd\u7559\u5173\u952e\u7ee9\u6548\u6307\u6807\u6765\u81ea\u4e8e <a href=\"https:\/\/messengerbot.app\/zh\/%e5%ae%a2%e6%88%b7%e6%9c%8d%e5%8a%a1%e5%9b%a2%e9%98%9f%e7%9a%84%e5%85%b3%e9%94%ae%e7%bb%a9%e6%95%88%e6%8c%87%e6%a0%87-5%e4%b8%aa%e5%9f%ba%e6%9c%ac%e6%8c%87%e6%a0%87-10%e5%af%b910%e8%a7%84%e5%88%99\/\">\u4fdd\u7559KPI<\/a> \u9875\u9762\uff0c\u4ee5\u5b9a\u4e49\u6210\u529f\u6807\u51c6\u3002.<\/li>\n<\/ul>\n<p>\u4e3a\u4e86\u5b9a\u671f\u63d0\u4f9b\u53d9\u8ff0\u6458\u8981\u5e76\u52a0\u5feb\u5229\u76ca\u76f8\u5173\u8005\u62a5\u544a\uff0c\u56e2\u961f\u53ef\u4ee5\u8bc4\u4f30 Brain Pod AI\uff0c\u5b83\u63d0\u4f9b\u4ece\u4eea\u8868\u677f\u5bfc\u51fa\u81ea\u52a8\u751f\u6210\u7684\u62a5\u544a\u6587\u672c\u548c\u53d9\u8ff0\u3002Brain Pod AI \u53ef\u4ee5\u5c06\u961f\u5217\u5206\u6790\u53ef\u89c6\u5316\u8f6c\u6362\u4e3a\u901a\u4fd7\u6613\u61c2\u7684\u6458\u8981\uff0c\u9002\u7528\u4e8e\u4ea7\u54c1\u548c\u8425\u9500\u5229\u76ca\u76f8\u5173\u8005\uff08<a href=\"https:\/\/brainpod.ai\/\" target=\"_blank\" rel=\"noopener\">\u5927\u8111\u8231\u4eba\u5de5\u667a\u80fd<\/a>, <a href=\"https:\/\/brainpod.ai\/ai-writer\/\" target=\"_blank\" rel=\"noopener\">Brain Pod AI Writer<\/a>).<\/p>\n<p>\u6700\u540e\uff0c\u6211\u5c06\u4eea\u8868\u677f\u53d1\u73b0\u4e0e\u5165\u804c\u5de5\u5177\u548c\u53c2\u4e0e\u624b\u518c\u94fe\u63a5\u2014\u2014\u8bf7\u53c2\u9605\u6211\u4eec\u7684\u6307\u5357\uff0c\u5173\u4e8e <a href=\"https:\/\/messengerbot.app\/zh\/saas-%e7%9a%84%e5%85%a5%e8%81%8c%e5%b7%a5%e5%85%b7%ef%bc%9asaas-%e5%85%a5%e8%81%8c%e6%b5%81%e7%a8%8b%e7%9a%84%e5%ae%9e%e7%94%a8%e6%8c%87%e5%8d%97%e3%80%81%e8%bd%af%e4%bb%b6%e9%80%89%e6%8b%a9%e3%80%81\/\">SaaS\u5165\u804c\u5de5\u5177<\/a> \u4ee5\u53ca <a href=\"https:\/\/messengerbot.app\/zh\/%e6%8f%90%e9%ab%98%e7%94%a8%e6%88%b7%e5%8f%82%e4%b8%8e%e5%ba%a6%e7%9a%84%e5%90%ab%e4%b9%89%e3%80%81%e6%96%b9%e6%b3%95%e3%80%814p%e3%80%813c%e5%92%8c%e6%8f%90%e5%8d%87%e5%8f%82%e4%b8%8e%e7%8e%87\/\">\u63d0\u5347\u7528\u6237\u53c2\u4e0e\u5ea6<\/a>\u4e2d\u7684\u53c2\u4e0e\u7b56\u7565\u2014\u2014\u4ee5\u4fbf\u5c06\u961f\u5217\u6d1e\u5bdf\u8f6c\u53d8\u4e3a\u53ef\u91cd\u590d\u7684\u5e72\u9884\u63aa\u65bd\uff0c\u800c\u4e0d\u662f\u4e00\u6b21\u6027\u7684\u89c2\u5bdf\u3002.<\/p>","protected":false},"excerpt":{"rendered":"<input type=\"hidden\" value=\"\" data-essbisPostContainer=\"\" data-essbisPostUrl=\"https:\/\/messengerbot.app\/zh\/cohort-retention-analysis-a-practical-guide-with-cohort-retention-analysis-template-sql-excel-power-bi-metrics-and-case-examples\/\" data-essbisPostTitle=\"Cohort Retention Analysis: A Practical Guide with Cohort Retention Analysis Template, SQL, Excel, Power BI, Metrics and Case Examples\" data-essbisHoverContainer=\"\"><p>Key Takeaways Cohort retention analysis reveals who stays and why by tracking cohorts over time\u2014use the cohort retention analysis formula (retained_users_in_interval \/ cohort_size) to compute a reliable cohort analysis retention rate. Retrospective cohort analysis is ideal for diagnosing past churn, validating product changes, and prioritizing experiments without new tests: ask \u201cwhich cohorts retain and why?\u201d [&hellip;]<\/p>\n","protected":false},"author":14928,"featured_media":259851,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":"","rank_math_title":"","rank_math_description":"","rank_math_focus_keyword":"","rank_math_canonical_url":"","rank_math_robots":"","rank_math_facebook_title":"","rank_math_facebook_description":"","rank_math_twitter_title":"","rank_math_twitter_description":""},"categories":[31],"tags":[],"class_list":["post-259853","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"_links":{"self":[{"href":"https:\/\/messengerbot.app\/zh\/wp-json\/wp\/v2\/posts\/259853","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/messengerbot.app\/zh\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/messengerbot.app\/zh\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/messengerbot.app\/zh\/wp-json\/wp\/v2\/users\/14928"}],"replies":[{"embeddable":true,"href":"https:\/\/messengerbot.app\/zh\/wp-json\/wp\/v2\/comments?post=259853"}],"version-history":[{"count":0,"href":"https:\/\/messengerbot.app\/zh\/wp-json\/wp\/v2\/posts\/259853\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/messengerbot.app\/zh\/wp-json\/wp\/v2\/media\/259851"}],"wp:attachment":[{"href":"https:\/\/messengerbot.app\/zh\/wp-json\/wp\/v2\/media?parent=259853"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/messengerbot.app\/zh\/wp-json\/wp\/v2\/categories?post=259853"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/messengerbot.app\/zh\/wp-json\/wp\/v2\/tags?post=259853"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}