How To Use Facebook Interest Explorer

How To Use Facebook Interest Explorer

Facebook Interest Explorer uses Facebook’s API to reveal interests that are hidden from most advertisers, so you can save hours on interest research and find the perfect low-competition keywords to lower your advertising costs by up to 25% instantly. This is done by targeting these hidden interests that most advertisers are not able to.

Facebook Interest Explorer Overview

First, go to the left menu then click on Facebook Interest Explorer and its page will show. When you enter a keyword in the detailed targeting section in Messenger Bot, it shows an exportable list of interest at the bottom of the page.

Type tu Interest on the given input this will be used to search interest, for the keyword example: soccer.

Haz clic en el type of interest, a dropdown menu will show. Elegir what type of Interest you’re looking for.

Haz clic en el language menu, a dropdown menu will show. Elegir what idioma you want to use in searching interest.

Haz clic en el Get Interest button to show all the Facebook page results or click on Get CSV hasta export interest results hasta CSV format.

All the interest result you selected will be listed en el Selected Keyword section. You can copy it by clicking the Copy list to clipboard button or export it as CSV by clicking the Export to CSV button.

Types of Interest and Description

Target interest (put any string keyword), Target behavior (put any string keyword), Life events (put any string keyword), Industries (put any string keyword), Income (put any string keyword), Family status (put any string keyword), User device (put any string keyword), Demographics (put any string keyword). All of this type of interest will retrieve and automplete your result with all possible demographic targeting options. Example keyword: (put any string keword for search).

Suggestions based on interest targeting

This type of interest will target specific interest based on the result of the interest targeting.

Work employer

This type of interest will be filtered and autocomplete your result for your work employer. To search for all work employers starting with bus use the keyword: bus.

Job title

This type of interest will be filtered and autocomplete your result for the job title. To get all job titles starting with bus use the keyword: bus.