- Step 7: Sell additional services
- Step by Step Templates to Get Clients Without Phone Calls
- 1. Create a Landing Page
- 2. Set Up a Google Ad
- 3. Use Social Media
- 4. Find Speaking Engagements
- 5. Get listed on an agency directory
- 6. Reach out to companies who are already using chatbots
- Build a chatbot agency with Messenger Bot today!
Chatbots are taking over the world of customer service, and it’s time you jumped on board by building a chatbot agency.
A chatbot agency is a great way to get your feet wet with chatbots while also providing excellent service to clients.
In this article, we’ll take you through the steps of how you can create and grow your own chatbot agency by building bots for businesses around the world.
Let’s dive in!
What are chatbots?
Chatbots are online programs that simulate human conversation. They can be used in a variety of ways, including customer service and sales support.
What are the benefits of chatbots?
Chatbots provide businesses with an excellent opportunity to save time and money, as many chatbots are self-service.
They also allow for increased customer satisfaction because customers can get their questions answered much faster than they would through traditional support channels like email or phone.
Chatbots are already being used by companies around the world, and their popularity is only growing. This means that there’s no better time than now to get in on this trend with your very own chatbot agency using Messenger Bot!
How do you build a chatbot agency?
There are chatbot-building platforms that allow anyone to create their own chatbots without having to learn complex coding languages. You can choose from many different programming interfaces, such as drag-and-drop tools or text editors, depending on your level of experience in building chatbots.
You don’t need any technical skills and no coding required to build a chatbot agency with Messenger Bot. All you need is a computer with an internet connection and some creativity!
#Step 1: Find Your Niche
The first step in creating your chatbot agency is choosing a niche that’s profitable for you.
You can choose a niche in any industry, but it’s best to pick something you’re familiar with. If you have experience in marketing or sales, these are great places to start when choosing your chatbot niche.
Finding a niche will help you narrow down your target audience and focus on what they want. It helps you create a profitable and sustainable chatbot agency. Choosing a niche also helps you address pain points better than when you’re trying to achieve mass-market penetration.
If you’re not sure what industry to choose, try choosing an industry that has many problems or concerns your audience may have. For example, if they want help losing weight and getting fit, creating a fitness bot could be one way to go.
Step 2: Conduct a Market Research
Understanding the market needs is one of the crucial parts in developing a chatbot. Without knowing what you are selling, who your potential customers are, and how to make them buy it from you, there would be no success for you at all.
Therefore, conducting market research should always come before making any final decisions about building a new business or expanding an existing one. When we talk about market research we mean analyzing the following things:
- Who is your target audience? What age do they belong to and what gender? Do you think there are any differences in their needs based on those characteristics or not?
- How much money would this potential customer be able to spend for such a product/service of yours, per month?
- What are other chatbots that your potential customer has already used and how often did he/she use them in the last six months? Would they be interested in using another one or not? Why would this person need a new bot, if the existing ones were working perfectly fine for him/her so far?
- Which industries are the most interested in chatbots right now? Which ones are not so much, but still have the potential to use them?
- Where is this person currently spending his/her time online (which websites does he/she visit)?
- What other services or products can you provide along with your bot that would make it more valuable for a customer?
These are just a few questions that you should start with. However, this is a very important part of the business and if not done properly it would be extremely difficult to keep up later on in your chatbot agency launch phase.
Step 3: Pick Your Platform for Building Bots
The next step is picking the platform that will allow you to build bots easily and quickly.
Building bots is easy with the right tools for creating them. There are many different platforms available that make designing and programming simple for anyone who has an idea of what they want to build.
There are a number of options on the market and you can choose from them based on your budget, team size and experience with certain toolsets.
Choosing a chatbot-building platform that matches your needs can be challenging, but there are some guidelines that you should consider when making the final decision. Many of these platforms offer a free trial period so it’s important to take advantage of this and test out each one before committing.
- Choose a chatbot builder that is easy to use and integrate with other tools
- Ensure the chatbot builder provides support for your business model and needs.
- Check if it allows building a bot that integrates into websites or software as well as messaging apps such as Facebook Messenger, Skype, Slack, and more.
- Consider what you want from your bots: will you need to build a bot that integrates with other tools such as websites or software, or will you primarily focus on building bots for messaging apps?
Chatbot builders often offer free trial periods so it’s important to take advantage of this and test out each one before committing.
Messenger Bot is the perfect platform for creating chatbots because it is easy to use. Its audience already has an account with Facebook which saves time and cuts down on costs.
And of course, you are able to access your bot directly through Messenger instead of logging into a third-party website or app.
Building bots on Messenger Bot is quick and easy. You can drag and drop components to create your chatbot, making it simple for anyone to use the platform even if they don’t have any prior experience with coding.
Once you’ve built a working version of your chatbot, testing it out only takes seconds as well.
Messenger bot makes it simple for you to view analytics, track metrics like messages sent and received, open rates, click-through rates, etc. You can also use the inbuilt platform model builder to implement machine learning algorithms that will help improve your chatbot’s overall performance.
By using Messenger Bot, you are able to access a huge variety of different tools that will help improve your chatbot experience for users and allow you to continue building new ways in which they can be useful for businesses or brands.
To summarize, Messenger Bot is the perfect platform for creating chatbots for your chatbot agency. You can build bots in minutes, track their performance with ease and you receive access to a huge variety of tools that will help improve your chatbot experience for users.
Step 4: Develop Your Chatbots
Once you’ve found a viable niche of interest and chose a chatbot-building platform, it’s time to develop your bots. This might seem daunting at first but it isn’t hard!
To begin, design your chatbot to have a specific purpose or goal in mind. You can create several different bots that are all designed for separate purposes if you choose. But having one primary bot is the way most people start out, and it’s usually easiest to learn how to use each platform by building on one chatbot until you’re very familiar with it. The best bots solve problems for people or provide them with the information they need, but make sure this isn’t too complicated because users won’t want to spend more than a few minutes interacting with your bot at one time.
How to create a chatbot on Messenger Bot
Create a chatbot using Messenger Bot using the visual flow builder. You can easily add text, images, triggers, chat actions, and more using Messenger Bot’s visual flow builder. There are also done-for-you templates that you can use for inspiration when beginning to create your own chatbots.
When developing a new chatbot for Messenger Bot all of our components are drag-and-drop. We have a huge library of different components that you can drag and drop into your chatbot to create the perfect experience for users, as well as an inbuilt platform model builder which allows you to implement machine learning algorithms so the chatbots learn from their mistakes over time.
The good thing is, you can start creating a chatbot in Messenger Bot for free!
Once your bot is ready and approved by the platform’s team, test it out to make sure everything looks correct before launching publicly.
When you are ready for your chatbot to be launched publicly, the platform will check through everything to make sure it works correctly. They might ask questions or request changes so always respond quickly and clearly if necessary because this helps ensure that the platform team has a positive experience with you and your chatbot.
Step 5: Determine your pricing structure
Once you’ve determined what your chatbot’s functionality will be, you can decide on a price structure. The most common pricing structures are either per agent or flat rates for the entire project.
One of the best ways to figure out which one is right for you is by determining who your target audience is and how much money they’re willing to spend on your product. For example, if you plan on having multiple agents in your chatbot agency, then it might be better to set up a flat rate for the entire project so that users know exactly how much everything will cost.
However, if the person only needs one agent, then they might be more willing to pay a higher price per agent. It all depends on who your target audience is and what kind of budget you’re working with.
For example, if you have a customer service chatbot that only needs the ability to answer a few basic questions, then you might be able to charge more for this than an ecommerce chatbot that needs the ability to purchase products and check out.
Another pricing structure that you might want to consider is a flat rate for the chatbot building, and then an additional retainer fee if your customers need any kind of maintenance or support after the project’s completion.
As time goes on and new technologies become available, don’t forget that your prices need to reflect those updates! For example, a customer service chatbot that was built in 2016 might need to be rebuilt and redesigned if it’s going to have the ability to use voice recognition or artificial intelligence, so don’t forget about those updates when you’re setting your prices.
One thing you never want is for your customer to be left in the dark for too long, so make sure to let them know how much time they should expect their project to take. You can also offer a range of completion dates depending on what kind of timeframe your clients are looking for.
For example, if you’re using a team of chatbots to build your project, then you’ll need to take that into consideration. It’s also important to remember which features are most valuable for your customers so they get the best value possible out of their investment in you!
Pricing is one of the most important decisions you will make for your chatbot agency, so it’s crucial that you take everything into consideration before making a final decision. You can always adjust after some time has passed if any issues come up!
Step 6: Start marketing your chatbot agency
Now that you have a chatbot agency, you will need to get your business out there.
Here are some ideas on how you can start marketing yourself:
- You could create a website and add contact information so that people can reach out if they would like more information about what you offer or want to hire you.
- Another idea is creating a Facebook business page where you can post about your services and clients so that more people see it.
- You could also use Twitter as a way to market yourself by following other companies or industry leaders who may need help creating chatbots, then tweet at them offering your service.
- You can also use content marketing to promote your chatbot agency. All you need is a website where you can post articles about the industry and what you offer, then share them on social media platforms like Twitter or Facebook. By doing this not only will it help get more people in the door of your business, but also put yourself out there as an expert in the industry.
Now that you have a chatbot agency, you will need to get your business out there.
Here are some ideas on how you can start marketing yourself:
- You could create a website and add contact information so that people can reach out if they would like more information about what you offer or want to hire you.
- Another idea is creating a Facebook business page where you can post about your services and clients so that more people see it.
- You could also use Twitter as a way to market yourself by following other companies or industry leaders who may need help creating chatbots, then tweet at them offering your service.
- You can also use content marketing to promote your chatbot agency. All you need is a website where you can post articles about the industry and what you offer, then share them on social media platforms like Twitter or Facebook. By doing this not only will it help get more people in the door of your business, but also put yourself out there as an expert in the industry.
When it comes to pitching your chatbot agency services, you will find that it can be difficult because not every business feels as though creating an AI messenger application is necessary right now.
In fact, some businesses may feel as if they won’t benefit from having one or trust the idea of using technology in this way.
Here are some tips on how to pitch your chatbot agency successfully:
- Give each business specific examples of why they should use a messenger bot. For example, if you are pitching to restaurants then tell them that instead of taking orders over the phone or email where it can easily get lost, people can simply message their order and not have to worry about making mistakes when ordering.
- Another way to pitch your chatbot agency is by showing businesses examples of other companies who have created a messenger bot and how it has helped their business and what they can do with yours as well. This will show them that you are not the only one who has found a way to make an AI messenger application work for a business.
- Another idea is to offer businesses with free consultations where you can sit down with them and explain how your agency works as well as answer any questions that they have about why their business should create a messenger application or what it will bring to the table for them.
When it comes to pitching different types of companies, this may be easier because they have more experience with using technology in some way or another.
Step 7: Sell additional services
Once you’ve established a chatbot agency you will need to find ways in which to grow your business. One of the easiest ways is by selling additional services outside of creating and maintaining bots for businesses. For example, when companies start using Messenger bots it may require training or they want ongoing support throughout this process.
If you are able to provide these types of services it will allow you to keep the business relationship with them for longer, which can lead to more profitable opportunities in the future.
Other services that are becoming increasingly popular include providing bot templates and building chatbots on WhatsApp.
Upselling is a great way to grow your chatbot agency, but you need to be aware of the market and what services are becoming standard.
Step by Step Templates to Get Clients Without Phone Calls
The traditional cold calling technique is not the only way to get clients. There are many other ways that you can market your chatbot agency without having to talk to prospects over the phone. Here are some ways to get clients without cold calling:
1. Create a Landing Page
Create a landing page on your website that explains what you do and use SEO to get it in front of the right people. This will allow you to capture the email addresses of interested parties who are looking for what you do in your niche.
When setting a landing page, you will want to have a simple design that explains what you do. And because you are capturing emails, it’s important to use an opt-in form on the page which allows people to sign up for your email list in exchange for more information about how they can work with you.
Once someone has signed up, follow up with them using drip email campaigns and explain your services further. This allows you to get in front of people who are interested without having to cold call them, thus saving time and money for both parties involved.
Drip email campaigns can be a powerful way to market yourself as they allow you the opportunity to follow up with prospects over time and with the right messaging. When setting up an email campaign, you’ll want to create a series of emails that are sent out over time that deliver value and provide your contact information at the end in case they would like more information about what you do.
2. Set Up a Google Ad
Set up a Google ad that is targeted towards people specifically searching for chatbot agencies and then create an eye-catching page with relevant information about everything they will need. (Explain further.) You can use this as another opportunity to get their email address to keep in contact with them.
Creating a Google ad is a great way to get in front of the right people at the exact time that they are looking for what you do. These ads can be targeted towards very specific keywords, which means they will only show up when someone is searching for a related topic or phrase on Google.
Setting up a Google ad is a bit more complicated than setting up an email campaign, but it can be well worth the extra time and effort if you are able to capture the right leads.
Google Ads work because they target people at their point of need which means that your ad will show just as they’re looking for a related service. This is why it’s so important to target people who are searching for what you do, otherwise, your ad will not be relevant and therefore won’t convert into leads for your chatbot agency.
Utilize social media platforms, especially Facebook and LinkedIn where you can create an ad that is targeted towards people who are interested in what your chatbot agency does. This will allow you to reach the right audience without having to go through a middle man or cold call.
You can also use social media channels like Facebook, Instagram, or LinkedIn to reach out to potential clients through direct messaging or posts that they might be interested in seeing. However, stay away from spammy behavior as it can hurt your brand and reputation.
The first thing you will need to do is create a Facebook and LinkedIn page which you can use as an additional funnel. You’ll want to post regularly on these pages, especially if your posts are relevant and provide value. Secondly, it’s important that you set up ads on both of these platforms which allows you the opportunity to target people who already like what they see with relevant ads that are targeted towards people who are also interested.
4. Find Speaking Engagements
Speak at industry events like conferences or meetups, this will allow potential clients to see you speak about chatbots. This also gives them an opportunity to talk with you afterward if they are interested in what you do.
If you are interested in getting your name out there, one of the best ways to do so is by speaking at industry events. This will allow you to connect with potential clients on a more personal level and can be an effective way for them to see what you are all about.
To find these opportunities search online or contact organizations that host conferences or meetups. You’ll want to make sure that you are speaking at events relevant to what you do, otherwise, it will not be beneficial.
Speaking at industry conferences or meetups is a great way for potential clients to see you discuss chatbots in front of an audience and can often lead to new business opportunities. These events are a great way for you to meet new people and find out what they need, as well as determining if your chatbot agency is the best fit for their needs.
Once you’ve gathered all of these leads it’s important that you continue to provide value so they don’t get turned off by any sales pitches.
5. Get listed on an agency directory
Get listed on an agency directory which will allow them to find your services and contact you directly from there.
So, how do you get listed in an agency directory? First, you’ll want to make sure that the directory is relevant and reaches a large number of people. Secondly, it’s important that your business has an active website or social media page which will allow them to find out more about what you do.
Once you’ve gathered all of these leads it’s important that you continue to provide value so they don’t get turned off by any sales pitches.
Using a chatbot agency directory provides you with multiple opportunities to reach both individual and business clients in one place, which has its benefits. These directories allow potential customers to find your services quickly and easily without having to dig through websites or social media pages.
6. Reach out to companies who are already using chatbots
Get listed on an agency directory which will allow them to find your services and contact you directly from there.
So, how do you get listed in an agency directory? First, you’ll want to make sure that the directory is relevant and reaches a large number of people. Secondly, it’s important that your business has an active website or social media page which will allow them to find out more about what you do.
Once you’ve gathered all of these leads it’s important that you continue to provide value so they don’t get turned off by any sales pitches.
Using a chatbot agency directory provides you with multiple opportunities to reach both individual and business clients in one place, which has its benefits. These directories allow potential customers to find your services quickly and easily without having to dig through websites or social media pages.
Build a chatbot agency with Messenger Bot today!
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