Marketing has changed in recent years. The old-fashioned way of advertising is no longer working as well as it used to, and companies are looking for new ways to get their message out there. Marketing platforms like SharpSpring vs HubSpot vs Messenger Bot have made reaching potential customers easier than ever before. If you’re not sure which platform is best for your company, this blog post will help you make an informed decision!
Messenger Bot vs SharpSpring vs HubSpot Marketing Automation: An Overview
Who is SharpSpring for?
SharpSpring is a marketing automation software that is best used by companies with small to medium-sized teams. It’s easy to use and affordable, making it the perfect solution for those who don’t have large budgets or expansive workforces.
Who is HubSpot Marketing Automation for?
HubSpot is an all-in-one platform that offers many of the services you would need as your business grows larger. They offer tools like website management, social media integration, analytics, email newsletters, and more – something SharpSpring does not provide (although they do integrate with other platforms). This makes them a good fit for businesses still growing but looking at scaling up their operation later down the line when necessary.
Who is Messenger Bot for?
Messenger bots are best suited to the smallest of businesses. They offer basic automation services like generating leads, sending newsletters, and more but lack many features that larger companies would need (like sales integration or analytics). This makes them great if you’re just starting!
SharpSpring vs HubSpot Marketing Automation: Features
What SharpSpring offers
SharpSpring is a marketing automation software that, as we mentioned before, is best used by small to medium-sized businesses. It offers many features including website management (via their CMS), email newsletters with drip campaigns, lead generation from websites and social media pages, automated reports on the performance of your site or campaign, integration with all major CRMs like HubSpot and Salesforce, etc., multichannel customer data analytics via the SharpSpring platform dashboard, and more!
What HubSpot Marketing Automation offers
HubSpot is an all-in-one holistic solution for companies that are still growing but want to be prepared when they need it. They offer tools such as website construction (through products such as HubSpot CMS), social media integration, email newsletters with drip campaigns, and more. They offer many features that SharpSpring does not (like analytics) but they do lack some basic automation tools like lead generation or automated reports on the performance of your site.
What Messenger Bot offers
Messenger bots are best suited to the smallest of businesses. They’re great for first-time entrepreneurs who want a simple way to get their message out there without all the bells and whistles. It offers basic services such as generating leads from websites and sending emails through its own CRM system. Messenger Bot is mainly used for customer service through Facebook Messenger, but it can also be used to market your products and services – though this is a basic service.
Another thing that makes Messenger Bot an amazing platform is you can create your own e-commerce store directly on Messenger!
SharpSpring vs HubSpot Marketing Automation: Support
What SharpSpring offers
SharpSpring’s customer support is responsive, and they offer two support channels: email and phone. You can also search for a FAQ and browse through their knowledge base.
What HubSpot Marketing Automation offers
HubSpot’s customer support is responsive, as well (by phone or email), but they also offer live chat to help with your questions. You can also find Knowledge Base articles to get more information on how to use the system itself, as well as Community Forum posts from other users that you might be able to answer your question without having to contact the Support team.
What Messenger Bot offers
There are many benefits when using a messenger bot – most notably being available 24/hr every day! However, there is no way yet for customers who need assistance outside of normal business hours via this
Results:
SharpSpring has better customer service than HubSpot because its agents are more efficient at responding to inquiries with less wait time required before being assisted. This saves customers from any frustration that may have been caused while waiting for responses when using other platforms like HubSpot Marketing Automation where there is no option to be put on hold.
Messenger Bot also has better customer service than HubSpot and SharpSpring because it is available 24/hr every day.
SharpSpring’s agents are more efficient at responding to inquiries with less wait time required before being assisted, while Messengers Bots can help you outside of normal business hours – what will work best for your needs?
HubSpot Marketing Automation does offer a live chat option to get assistance when needed; however, if you need this type of attention outside of typical working hours (e.g., weekends or late evenings), then SharpSpring may be your only viable option until Messenger bots provide that alternative.
SharpSpring vs HubSpot Marketing Automation: Ease of Use
What SharpSpring offers
SharpSpring is easy to use and will automate a lot of your marketing. You can start without any technical know-how, which is perfect for small businesses with limited resources.
You won’t need hours of training or days looking through documentation just to get started.
SharpSpring also has an excellent customer service team that’s available 24/hours a day if you have questions about anything from setting up accounts, managing contacts lists, automating campaigns, and more!
What HubSpot Marketing Automation offers
HubSpot is also a user-friendly marketing software that can be customized to any size of business.
To set up your account, you’ll need some basic IT know-how and technical skills. But don’t worry! HubSpot has documentation for beginners as well as resources like webinars and video tutorials to help get you started right away.
HubSpot works with all sizes of businesses, whether yours is a small or large scale, it’s easy to customize features so the platform fits your needs best without being overwhelming in terms of price point or time commitment needed from someone who runs your company day-to-day.
You won’t have trouble learning how these tools work either – they’re intuitive enough even if this is just one more thing on your plate.
What Messenger Bot offers
Messenger Bot is a lot simpler to use than SharpSpring or HubSpot. You won’t need any technical know-how and you can get started right away with the visual flow builder which is intuitive for anyone who has never worked in marketing before.
Messenger Bot also offers video tutorials on their website to help users understand how the platform works, as well as documentation that covers everything from onboarding, managing contacts lists, automating campaigns, and more!
Results:
SharpSpring is an affordable option perfect if you don’t have too much experience working in marketing automation.
If you’re looking for a user-friendly platform that’s suited to any size of business, HubSpot is the solution for you – they offer customer service as well as documentation and video tutorials to help get users started right away!
Messenger Bot offers an easy-to-use option with simple tools perfect if your company doesn’t have too many resources or experience working in marketing automation platforms. It also has excellent support from their team who will be there 24/hours a day to answer questions about anything from setting up accounts, managing contacts lists, automating campaigns, and more!
SharpSpring vs HubSpot Marketing Automation: Pricing
What SharpSpring offers
SharpSpring’s pricing has three tiers: Small Business, Enterprise, and Agency. The Small Business plan starts at $399/month. For the Enterprise and Agency pricing plans, you can get a custom quote according to your business needs.
What HubSpot Marketing Automation offers
HubSpot’s pricing plans have three tiers: Starter, Professional, and Enterprise. The starter plan starts at $45/month with additional features from the free plan such as forms, email marketing, landing pages, and live chat. The Professional plan starts at $800/month, while the Enterprise plan starts at $3,200/month.
What Messenger Bot offers
Messenger Bot has the most affordable pricing out of the three platforms. You’re only charged $4.99 for the first 30 days and $9.99 for the succeeding months. This already includes several features at an affordable price.
Results:
Pricing is another factor that should be taken into account when choosing your marketing platform. HubSpot has the most expensive pricing plan at $800/month for their Professional Plan, while Messenger Bot is the least costly with a monthly fee of only $9.99.
SharpSpring vs HubSpot Marketing Automation: Integration with other software
What SharpSpring offers
SharpSpring also provides integrations with other software, like CRM and web analytics packages.
Integrations with other software:
* HubSpot Marketing Automation (included in pricing)
* Google Analytics
* QuickBooks Online
* JIRA Software
* Salesforce
* Slack
* Zapier
* Google Sheets and Forms, Slides & Docs (not included in pricing)
What HubSpot Marketing Automation offers
HubSpot’s marketing automation is a full suite of tools that includes social media, web analytics, customer data management, and more. Allowing you to manage your campaigns from start to finish with complete control over each step of the process.
HubSpot integrates seamlessly with other platforms such as Salesforce, Facebook Business Manager, WordPress – so there’s no need for any additional integrations if you’re already using these services or planning on switching soon!
What Messenger Bot offers
Messenger Bot is a chatbot for Facebook Messenger. This app is used to help with customer service and provide business intelligence through analytics.
Messenger Bot integrates with Google Sheets, Zapier, Woocommerce (and other plugins), as well as JSON API – which allows you to export your data from the bot into a CSV file on your computer or server.
This offers an easy way of exporting any collected data without having to contact third-party services like Segment that charge monthly fees.
Zapier integration means that users can set up triggers in their apps if they want notifications sent straight away when some event occurs e.g., when someone registers for email updates about products Zaps can be created so that messages are automatically triggered at pre-set times, or when a specific word is mentioned in conversation
Google Sheets integration means that you can quickly and easily pull data from Zapier to view all your collected analytics.
Zapier Integration: set up triggers for automated messages sent straight away at pre-set times; access collection of analytical data through Google Sheets document.
SharpSpring vs HubSpot vs Messenger Bot: The Verdict
The decision about which marketing platform will work best for your company is always going to depend on how big it is, what type of business it has, and what its needs are. If you have an established operation with plenty of staff members and resources then HubSpot could be perfect for you. But if your company is still small and requires a more hands-on approach then SharpSpring might be preferable.
If you’re a small business that is just starting and doesn’t want to spend money on marketing, then Messenger Bot could be the right option.
The bottom line: each platform has its own strengths so it’s worth giving them all some consideration before deciding which one will best fit your needs.
